{"id":12638,"date":"2026-02-20T09:48:47","date_gmt":"2026-02-20T00:48:47","guid":{"rendered":"https:\/\/keywordfinder.jp\/blog\/?p=12638"},"modified":"2026-02-24T08:30:43","modified_gmt":"2026-02-23T23:30:43","slug":"seo50_llmo_what","status":"publish","type":"post","link":"https:\/\/keywordfinder.jp\/blog\/seo50_llmo_what\/","title":{"rendered":"LLMO\u3068\u306f\uff1fSEO\u62c5\u5f53\u8005\u304c\u4eca\u3059\u3050\u77e5\u308b\u3079\u304dAI\u691c\u7d22\u6700\u9069\u5316\u306e\u5168\u77e5\u8b58\u30102026\u5e74\u6700\u65b0\u7248\u3011"},"content":{"rendered":"<p>\u300cChatGPT\u304b\u3089\u306e\u6d41\u5165\u304c\u6c17\u306b\u306a\u308b\u300d\u300cAI Overview\u306b\u81ea\u793e\u304c\u8868\u793a\u3055\u308c\u306a\u3044\u300d\u2014\u2014\u305d\u3093\u306a\u60a9\u307f\u3092\u6301\u3064SEO\u62c5\u5f53\u8005\u30fbWeb\u30de\u30fc\u30b1\u30bf\u30fc\u306b\u5411\u3051\u3066\u3001<strong>LLMO\uff08Large Language Model Optimization\uff1a\u5927\u898f\u6a21\u8a00\u8a9e\u30e2\u30c7\u30eb\u6700\u9069\u5316\uff09<\/strong>\u306e\u57fa\u790e\u304b\u3089\u5b9f\u8df5\u307e\u3067\u5fb9\u5e95\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<p>LLMO\u3068\u306f\u3001ChatGPT\u3084Gemini\u3001Google\u306eAI Overview\u306a\u3069\u306eAI\u304c\u56de\u7b54\u3092\u751f\u6210\u3059\u308b\u969b\u306b\u3001\u81ea\u793e\u306eWeb\u30b5\u30a4\u30c8\u3084\u30d6\u30e9\u30f3\u30c9\u60c5\u5831\u304c\u5f15\u7528\u30fb\u53c2\u7167\u30fb\u8a00\u53ca\u3055\u308c\u308b\u3088\u3046\u6700\u9069\u5316\u3059\u308b\u65bd\u7b56\u306e\u3053\u3068\u3067\u3059\u3002\u5f93\u6765\u306eSEO\u304c\u300c\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3067\u306e\u4e0a\u4f4d\u8868\u793a\u300d\u3092\u76ee\u6307\u3059\u306e\u306b\u5bfe\u3057\u3001LLMO\u306f\u300cAI\u306e\u56de\u7b54\u306b\u9078\u3070\u308c\u308b\u3053\u3068\u300d\u3092\u76ee\u6307\u3057\u307e\u3059\u3002SEO\u306e\u5ef6\u9577\u7dda\u4e0a\u306b\u3042\u308b\u65b0\u305f\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3067\u3042\u308a\u3001SEO\u3068\u306e&#8221;\u4e21\u8f2a&#8221;\u3067\u53d6\u308a\u7d44\u3080\u3053\u3068\u304c2026\u5e74\u4ee5\u964d\u306e\u691c\u7d22\u6226\u7565\u306e\u9375\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001LLMO\u306e\u5b9a\u7fa9\u30fbSEO\u3068\u306e\u9055\u3044\u30fbGEO\/AIO\u306a\u3069\u306e\u985e\u4f3c\u7528\u8a9e\u3068\u306e\u95a2\u4fc2\u30fb\u5177\u4f53\u7684\u306a\u5bfe\u7b56\u65b9\u6cd5\u30fb\u52b9\u679c\u6e2c\u5b9a\u30fb\u3088\u304f\u3042\u308b\u8cea\u554f\u307e\u3067\u3001\u5b9f\u52d9\u62c5\u5f53\u8005\u304c\u77e5\u308b\u3079\u304d\u60c5\u5831\u3092\u4f53\u7cfb\u7684\u306b\u7db2\u7f85\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><!-- ================================================ --><\/p>\n<!--h4--><img data-layzr=\"https:\/\/keywordfinder.jp\/blog\/wp-content\/uploads\/2026\/02\/d186184f0fb9707e623eebc828a4850e-1024x535.png\" alt=\"LLMO\u3068\u306f\uff1fSEO\u62c5\u5f53\u8005\u304c\u4eca\u3059\u3050\u77e5\u308b\u3079\u304dAI\u691c\u7d22\u6700\u9069\u5316\u306e\u5168\u77e5\u8b58\u30102026\u5e74\u6700\u65b0\u7248\u3011\" class=\"attachment-icatch768 size-icatch768 wp-post-image\"><div id=\"rtoc-mokuji-wrapper\" class=\"rtoc-mokuji-content frame2 preset1 animation-fade rtoc_open default\" data-id=\"12638\" data-theme=\"THE THOR CHILD\">\n\t\t\t<div id=\"rtoc-mokuji-title\" class=\" rtoc_left\">\n\t\t\t<button class=\"rtoc_open_close rtoc_open\"><\/button>\n\t\t\t<span>\u76ee\u6b21<\/span>\n\t\t\t<\/div><ol class=\"rtoc-mokuji decimal_ol level-1\"><li class=\"rtoc-item\"><a href=\"#rtoc-1\">LLMO\u3068\u306f\uff1f\u5927\u898f\u6a21\u8a00\u8a9e\u30e2\u30c7\u30eb\u6700\u9069\u5316\u306e\u5b9a\u7fa9\u3068\u57fa\u672c\u6982\u5ff5<\/a><ul class=\"rtoc-mokuji mokuji_ul level-2\"><li class=\"rtoc-item\"><a href=\"#rtoc-2\">LLMO\u306e\u6b63\u5f0f\u540d\u79f0\u3068\u7531\u6765<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-3\">LLMO\u306e\u76ee\u7684\u306f\u300cAI\u306b\u9078\u3070\u308c\u308b\u3053\u3068\u300d<\/a><\/li><\/ul><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-4\">LLMO\u3068\u306f\u4f55\u304c\u9055\u3046\uff1fSEO\u3068\u306e\u6bd4\u8f03\u3067\u7406\u89e3\u3059\u308b\u6700\u9069\u5316\u306e\u5bfe\u8c61<\/a><ul class=\"rtoc-mokuji mokuji_ul level-2\"><li class=\"rtoc-item\"><a href=\"#rtoc-5\">SEO\u3067\u57f9\u3063\u305fE-E-A-T\u306fLLMO\u306b\u3082\u6709\u52b9<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-6\">\u30bc\u30ed\u30af\u30ea\u30c3\u30af\u691c\u7d22\u306e\u5897\u52a0\u3068LLMO\u306e\u95a2\u4fc2<\/a><\/li><\/ul><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-7\">LLMO\u3068\u306fGEO\u30fbAIO\u30fbAEO\u3068\u3069\u3046\u9055\u3046\uff1f\u7528\u8a9e\u306e\u6574\u7406\u3068\u95a2\u4fc2\u6027<\/a><ul class=\"rtoc-mokuji mokuji_ul level-2\"><li class=\"rtoc-item\"><a href=\"#rtoc-8\">LLMO\uff08Large Language Model Optimization\uff09<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-9\">GEO\uff08Generative Engine Optimization\uff09<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-10\">AIO\uff08AI Optimization \/ AI Overviews\uff09<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-11\">AEO\uff08Answer Engine Optimization\uff09<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-12\">\u5404\u7528\u8a9e\u306e\u95a2\u4fc2\u56f3<\/a><\/li><\/ul><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-13\">LLMO\u3068\u306f\u5177\u4f53\u7684\u306b\u4f55\u3092\u3059\u308b\uff1f\u6ce8\u76ee\u3055\u308c\u308b\u80cc\u666f\u3068\u5fc5\u8981\u6027<\/a><ul class=\"rtoc-mokuji mokuji_ul level-2\"><li class=\"rtoc-item\"><a href=\"#rtoc-14\">\u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u884c\u52d5\u304c\u300c\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u300d\u304b\u3089\u300cAI\u300d\u3078\u79fb\u884c<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-15\">Google AI Overviews\u30fbAI\u30e2\u30fc\u30c9\u306e\u5c0e\u5165<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-16\">\u4f01\u696d\u306eLLMO\u5bfe\u5fdc\u72b6\u6cc1<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-17\">AI\u691c\u7d22\u304c\u7279\u306b\u5f71\u97ff\u3059\u308b\u696d\u7a2e\u30fb\u9818\u57df<\/a><\/li><\/ul><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-18\">LLMO\u3068\u306f\u3069\u3046\u5bfe\u7b56\u3059\u308b\uff1fLLM\u306e\u4ed5\u7d44\u307f\u304b\u3089\u9006\u7b97\u3059\u308b\u6700\u9069\u5316\u6226\u7565<\/a><ul class=\"rtoc-mokuji mokuji_ul level-2\"><li class=\"rtoc-item\"><a href=\"#rtoc-19\">LLM\uff08\u5927\u898f\u6a21\u8a00\u8a9e\u30e2\u30c7\u30eb\uff09\u306e\u57fa\u672c\u7684\u306a\u4ed5\u7d44\u307f<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-20\">\u751f\u6210AI\u306e\u60c5\u5831\u30bd\u30fc\u30b9\u3092\u7406\u89e3\u3059\u308b<\/a><ul class=\"rtoc-mokuji mokuji_none level-3\"><li class=\"rtoc-item\"><a href=\"#rtoc-21\">\u4e8b\u524d\u5b66\u7fd2\u30c7\u30fc\u30bf\uff08\u30d1\u30e9\u30e1\u30c8\u30ea\u30c3\u30af\u77e5\u8b58\uff09<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-22\">\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u691c\u7d22\uff08RAG\uff1a\u691c\u7d22\u62e1\u5f35\u751f\u6210\uff09<\/a><\/li><\/ul><\/li><\/ul><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-23\">LLMO\u3068\u306f\u5b9f\u52d9\u3067\u4f55\u3092\u3059\u3079\u304d\uff1f\u5177\u4f53\u7684\u306a7\u3064\u306e\u5bfe\u7b56\u65b9\u6cd5<\/a><ul class=\"rtoc-mokuji mokuji_ul level-2\"><li class=\"rtoc-item\"><a href=\"#rtoc-24\">\u5bfe\u7b561\uff1a\u7d50\u8ad6\u30d5\u30a1\u30fc\u30b9\u30c8\uff0b\u69cb\u9020\u5316\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u8a2d\u8a08<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-25\">\u5bfe\u7b562\uff1aFAQ\u5f62\u5f0f\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u7a4d\u6975\u7684\u306b\u6d3b\u7528\u3059\u308b<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-26\">\u5bfe\u7b563\uff1a\u69cb\u9020\u5316\u30c7\u30fc\u30bf\uff08Schema.org\uff09\u306e\u5b9f\u88c5<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-27\">\u5bfe\u7b564\uff1allms.txt\u306e\u8a2d\u7f6e<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-28\">\u5bfe\u7b565\uff1a\u72ec\u81ea\u30c7\u30fc\u30bf\u30fb\u4e00\u6b21\u60c5\u5831\u306e\u767a\u4fe1<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-29\">\u5bfe\u7b566\uff1a\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u3068\u30b5\u30a4\u30c6\u30fc\u30b7\u30e7\u30f3\u306e\u5f37\u5316<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-30\">\u5bfe\u7b567\uff1a\u6a29\u5a01\u3042\u308b\u88ab\u30ea\u30f3\u30af\u306e\u7372\u5f97<\/a><\/li><\/ul><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-31\">LLMO\u3068\u306f\u3069\u3053\u304b\u3089\u59cb\u3081\u308b\uff1f\u5bfe\u7b56\u306e\u9032\u3081\u65b94\u30b9\u30c6\u30c3\u30d7<\/a><ul class=\"rtoc-mokuji mokuji_ul level-2\"><li class=\"rtoc-item\"><a href=\"#rtoc-32\">\u30b9\u30c6\u30c3\u30d71\uff1a\u81ea\u793e\u306eAI\u4e0a\u3067\u306e\u73fe\u72b6\u3092\u628a\u63e1\u3059\u308b<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-33\">\u30b9\u30c6\u30c3\u30d72\uff1a\u521d\u671f\u306e\u571f\u53f0\u56fa\u3081\u65bd\u7b56\u3092\u5b9f\u65bd\u3059\u308b<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-34\">\u30b9\u30c6\u30c3\u30d73\uff1a\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u6700\u9069\u5316\u30fb\u62e1\u5145<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-35\">\u30b9\u30c6\u30c3\u30d74\uff1a\u52b9\u679c\u6e2c\u5b9a\u3068\u6539\u5584\u30b5\u30a4\u30af\u30eb\u306e\u69cb\u7bc9<\/a><\/li><\/ul><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-36\">LLMO\u3068\u306f\u6210\u679c\u3092\u3069\u3046\u6e2c\u308b\uff1f\u52b9\u679c\u6e2c\u5b9a\u306e\u65b9\u6cd5\u3068KPI<\/a><ul class=\"rtoc-mokuji mokuji_ul level-2\"><li class=\"rtoc-item\"><a href=\"#rtoc-37\">LLMO\u52b9\u679c\u6e2c\u5b9a\u306e\u4e3b\u8981KPI<\/a><ul class=\"rtoc-mokuji mokuji_none level-3\"><li class=\"rtoc-item\"><a href=\"#rtoc-38\">AI\u7d4c\u7531\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u6570<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-39\">\u6307\u540d\u691c\u7d22\u6570\u306e\u63a8\u79fb<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-40\">AI\u306e\u56de\u7b54\u306b\u304a\u3051\u308b\u30d6\u30e9\u30f3\u30c9\u8a00\u53ca\u7387<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-41\">AI\u56de\u7b54\u5185\u3067\u306e\u5f15\u7528\u30fb\u53c2\u7167\u56de\u6570<\/a><\/li><\/ul><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-42\">\u52b9\u679c\u6e2c\u5b9a\u306e\u6ce8\u610f\u70b9<\/a><\/li><\/ul><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-43\">LLMO\u3068\u306fSEO\u62c5\u5f53\u8005\u306b\u3068\u3063\u3066\u4f55\u3092\u610f\u5473\u3059\u308b\uff1f\u4eca\u5f8c\u306e\u5c55\u671b\u3068\u6ce8\u610f\u70b9<\/a><ul class=\"rtoc-mokuji mokuji_ul level-2\"><li class=\"rtoc-item\"><a href=\"#rtoc-44\">LLMO\u306e\u4eca\u5f8c\u306e\u5c55\u671b<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-45\">\u6ce8\u610f\u70b91\uff1aAI\u306b\u6700\u9069\u5316\u3057\u3059\u304e\u306a\u3044<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-46\">\u6ce8\u610f\u70b92\uff1aSEO\u306e\u57fa\u76e4\u3092\u758e\u304b\u306b\u3057\u306a\u3044<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-47\">\u6ce8\u610f\u70b93\uff1a\u52b9\u679c\u6e2c\u5b9a\u30c4\u30fc\u30eb\u306f\u307e\u3060\u767a\u5c55\u9014\u4e0a<\/a><\/li><\/ul><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-48\">LLMO\u3068\u306f\uff1a\u3088\u304f\u3042\u308b\u8cea\u554f\uff08Q&amp;A\uff09<\/a><ul class=\"rtoc-mokuji mokuji_ul level-2\"><li class=\"rtoc-item\"><a href=\"#rtoc-49\">Q. LLMO\u3068SEO\u306f\u3069\u3061\u3089\u3092\u512a\u5148\u3059\u3079\u304d\u3067\u3059\u304b\uff1f<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-50\">Q. LLMO\u306f\u5c0f\u898f\u6a21\u30b5\u30a4\u30c8\u3067\u3082\u52b9\u679c\u304c\u3042\u308a\u307e\u3059\u304b\uff1f<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-51\">Q. LLMO\u306e\u5177\u4f53\u7684\u306a\u5bfe\u7b56\u8cbb\u7528\u306f\u3069\u306e\u304f\u3089\u3044\u304b\u304b\u308a\u307e\u3059\u304b\uff1f<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-52\">Q. ChatGPT\u306b\u81ea\u793e\u306e\u60c5\u5831\u3092\u6b63\u3057\u304f\u8a8d\u8b58\u3055\u305b\u308b\u306b\u306f\u3069\u3046\u3059\u308c\u3070\u3044\u3044\u3067\u3059\u304b\uff1f<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-53\">Q. AI Overviews\u306b\u81ea\u793e\u30b5\u30a4\u30c8\u304c\u8868\u793a\u3055\u308c\u308b\u3088\u3046\u306b\u3059\u308b\u306b\u306f\uff1f<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-54\">Q. LLMO\u5bfe\u7b56\u3092\u3057\u306a\u3044\u3068\u3069\u3046\u306a\u308a\u307e\u3059\u304b\uff1f<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-55\">Q. LLMO\u3068GEO\u306e\u9055\u3044\u306f\u4f55\u3067\u3059\u304b\uff1f\u3069\u3061\u3089\u3092\u4f7f\u3046\u3079\u304d\u3067\u3059\u304b\uff1f<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-56\">Q. \u975e\u30a8\u30f3\u30b8\u30cb\u30a2\u3067\u3082LLMO\u5bfe\u7b56\u306f\u3067\u304d\u307e\u3059\u304b\uff1f<\/a><\/li><\/ul><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-57\">\u307e\u3068\u3081\uff1aLLMO\u3068\u306fSEO\u306e\u300c\u6b21\u306e\u4e00\u624b\u300d\u2014\u2014\u4eca\u3059\u3050\u59cb\u3081\u308b\u3079\u304d\u7406\u7531<\/a><\/li><\/ol><\/div><h2 id=\"rtoc-1\" >LLMO\u3068\u306f\uff1f\u5927\u898f\u6a21\u8a00\u8a9e\u30e2\u30c7\u30eb\u6700\u9069\u5316\u306e\u5b9a\u7fa9\u3068\u57fa\u672c\u6982\u5ff5<\/h2>\n<p>LLMO\uff08Large Language Model Optimization\uff09\u3068\u306f\u3001\u65e5\u672c\u8a9e\u3067\u300c\u5927\u898f\u6a21\u8a00\u8a9e\u30e2\u30c7\u30eb\u6700\u9069\u5316\u300d\u3092\u610f\u5473\u3057\u3001ChatGPT\u30fbGemini\u30fbPerplexity\u30fbClaude\u30fbGoogle\u306eAI Overviews\u306a\u3069\u3001\u5927\u898f\u6a21\u8a00\u8a9e\u30e2\u30c7\u30eb\uff08LLM\uff09\u3092\u57fa\u76e4\u3068\u3057\u305fAI\u30b5\u30fc\u30d3\u30b9\u306b\u304a\u3044\u3066\u3001\u81ea\u793e\u306e\u60c5\u5831\u304c\u512a\u5148\u7684\u306b\u5f15\u7528\u30fb\u53c2\u7167\u30fb\u8a00\u53ca\u3055\u308c\u308b\u3088\u3046\u306b\u3001Web\u30b5\u30a4\u30c8\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u6700\u9069\u5316\u3059\u308b\u4e00\u9023\u306e\u53d6\u308a\u7d44\u307f\u3092\u6307\u3057\u307e\u3059\u3002<\/p>\n<p>\u5f93\u6765\u306eSEO\uff08Search Engine Optimization\uff09\u304c\u3001Google\u306a\u3069\u306e\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3067\u81ea\u793e\u30b5\u30a4\u30c8\u3092\u4e0a\u4f4d\u8868\u793a\u3055\u305b\u308b\u3053\u3068\u3092\u76ee\u7684\u3068\u3057\u3066\u3044\u305f\u306e\u306b\u5bfe\u3057\u3001LLMO\u306f\u300cAI\u306e\u56de\u7b54\u306e\u4e2d\u3067\u3001\u81ea\u793e\u306e\u60c5\u5831\u304c\u4fe1\u983c\u3067\u304d\u308b\u60c5\u5831\u6e90\u3068\u3057\u3066\u53d6\u308a\u4e0a\u3052\u3089\u308c\u308b\u3053\u3068\u300d\u3092\u76ee\u7684\u3068\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u305f\u3068\u3048\u3070\u3001\u30e6\u30fc\u30b6\u30fc\u304cChatGPT\u306b\u300c\u304a\u3059\u3059\u3081\u306eSEO\u30c4\u30fc\u30eb\u306f\uff1f\u300d\u3068\u8cea\u554f\u3057\u305f\u3068\u304d\u3001\u305d\u306e\u56de\u7b54\u306b\u81ea\u793e\u306e\u30c4\u30fc\u30eb\u540d\u3084\u30b5\u30fc\u30d3\u30b9\u304c\u767b\u5834\u3059\u308b\u304b\u3069\u3046\u304b\u306f\u3001LLMO\u5bfe\u7b56\u306e\u6709\u7121\u306b\u3088\u3063\u3066\u5927\u304d\u304f\u5de6\u53f3\u3055\u308c\u307e\u3059\u3002AI\u691c\u7d22\u304c\u666e\u53ca\u3059\u308b\u306b\u3064\u308c\u3001\u3053\u306e\u3088\u3046\u306a\u300cAI\u306b\u9078\u3070\u308c\u308b\u304b\u3069\u3046\u304b\u300d\u304c\u3001\u4f01\u696d\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u306e\u5b58\u5728\u611f\u3092\u6c7a\u5b9a\u3065\u3051\u308b\u65b0\u305f\u306a\u7af6\u4e89\u8ef8\u306b\u306a\u308a\u3064\u3064\u3042\u308b\u306e\u3067\u3059\u3002<\/p>\n<h3 id=\"rtoc-2\" >LLMO\u306e\u6b63\u5f0f\u540d\u79f0\u3068\u7531\u6765<\/h3>\n<p>LLMO\u306e\u6b63\u5f0f\u540d\u79f0\u306f\u300cLarge Language Model Optimization\u300d\u3067\u3001\u76f4\u8a33\u3059\u308b\u3068\u300c\u5927\u898f\u6a21\u8a00\u8a9e\u30e2\u30c7\u30eb\u6700\u9069\u5316\u300d\u3068\u306a\u308a\u307e\u3059\u3002\u53b3\u5bc6\u306b\u3044\u3046\u3068\u300cLLMO\u306f\u548c\u88fd\u82f1\u8a9e\u3067\u306f\u306a\u3044\u304b\u300d\u3068\u3044\u3046\u6307\u6458\u3082\u3042\u308a\u3001\u82f1\u8a9e\u570f\u3067\u306f\u300cGEO\uff08Generative Engine Optimization\uff09\u300d\u3068\u3044\u3046\u547c\u79f0\u304c\u3088\u308a\u4e00\u822c\u7684\u3067\u3059\u3002\u305f\u3060\u3057\u3001\u65e5\u672c\u56fd\u5185\u3067\u306f\u300cGEO\u300d\u306f\u30ec\u30f3\u30bf\u30eb\u30b7\u30e7\u30c3\u30d7\u306e\u300c\u30b2\u30aa\u300d\u3092\u9023\u60f3\u3055\u305b\u308b\u70b9\u3084\u3001\u300cAIO\u300d\u306fGoogle\u306e\u300cAI Overviews\u300d\u3068\u540d\u79f0\u304c\u91cd\u8907\u3059\u308b\u70b9\u304b\u3089\u3001\u6d88\u53bb\u6cd5\u7684\u306b\u300cLLMO\u300d\u3068\u3044\u3046\u8a00\u8449\u304c\u5b9a\u7740\u3057\u3064\u3064\u3042\u308a\u307e\u3059\u3002<\/p>\n<h3 id=\"rtoc-3\" >LLMO\u306e\u76ee\u7684\u306f\u300cAI\u306b\u9078\u3070\u308c\u308b\u3053\u3068\u300d<\/h3>\n<p>LLMO\u3092\u7aef\u7684\u306b\u8868\u73fe\u3059\u308c\u3070\u3001\u300c\u751f\u6210AI\u7248\u306eSEO\u300d\u3067\u3059\u3002\u305f\u3060\u3057\u3001\u5358\u306bAI\u691c\u7d22\u304b\u3089\u306e\u6d41\u5165\u3092\u5897\u3084\u3059\u3053\u3068\u3060\u3051\u304c\u76ee\u7684\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002LLMO\u3067\u76ee\u6307\u3059\u3079\u304d\u72b6\u614b\u306f\u3001\u5927\u304d\u304f\u4ee5\u4e0b\u306e3\u3064\u306b\u6574\u7406\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u7b2c\u4e00\u306b\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u751f\u6210AI\u306b\u304a\u3059\u3059\u3081\u306e\u30b5\u30fc\u30d3\u30b9\u3092\u805e\u3044\u305f\u3068\u304d\u3001\u81ea\u793e\u304c\u6b63\u78ba\u304b\u3064\u597d\u610f\u7684\u306b\u63a8\u85a6\u3055\u308c\u3066\u3044\u308b\u72b6\u614b\u3067\u3059\u3002\u7b2c\u4e8c\u306b\u3001\u81ea\u793e\u30b5\u30a4\u30c8\u306eURL\u304cAI\u306e\u56de\u7b54\u5185\u3067\u5f15\u7528\u5143\u3068\u3057\u3066\u8868\u793a\u3055\u308c\u3001\u76f4\u63a5\u7684\u306a\u6d41\u5165\u306b\u3064\u306a\u304c\u308b\u72b6\u614b\u3067\u3059\u3002\u7b2c\u4e09\u306b\u3001AI\u304c\u81ea\u793e\u306e\u4e8b\u696d\u5185\u5bb9\u3084\u5f37\u307f\u3092\u6b63\u3057\u304f\u7406\u89e3\u3057\u3001\u8aa4\u60c5\u5831\u306a\u304f\u7d39\u4ecb\u3067\u304d\u308b\u72b6\u614b\u3067\u3059\u3002<\/p>\n<p><!-- ================================================ --><\/p>\n<h2 id=\"rtoc-4\" >LLMO\u3068\u306f\u4f55\u304c\u9055\u3046\uff1fSEO\u3068\u306e\u6bd4\u8f03\u3067\u7406\u89e3\u3059\u308b\u6700\u9069\u5316\u306e\u5bfe\u8c61<\/h2>\n<p>LLMO\u3068SEO\u306e\u6700\u5927\u306e\u9055\u3044\u306f\u3001\u300c\u8ab0\u306b\u5bfe\u3057\u3066\u6700\u9069\u5316\u3059\u308b\u306e\u304b\u300d\u3068\u3044\u3046\u70b9\u306b\u3042\u308a\u307e\u3059\u3002SEO\u304c\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u30af\u30ed\u30fc\u30e9\u30fc\u3084\u30e9\u30f3\u30ad\u30f3\u30b0\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u3092\u5bfe\u8c61\u3068\u3059\u308b\u306e\u306b\u5bfe\u3057\u3001LLMO\u306fChatGPT\u3084Gemini\u306a\u3069\u306e\u5927\u898f\u6a21\u8a00\u8a9e\u30e2\u30c7\u30eb\u3092\u5bfe\u8c61\u3068\u3057\u307e\u3059\u3002\u4ee5\u4e0b\u306e\u8868\u3067\u4e3b\u306a\u9055\u3044\u3092\u6574\u7406\u3057\u307e\u3059\u3002<\/p>\n<table>\n<thead>\n<tr>\n<th>\u6bd4\u8f03\u9805\u76ee<\/th>\n<th>SEO\uff08\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u6700\u9069\u5316\uff09<\/th>\n<th>LLMO\uff08\u5927\u898f\u6a21\u8a00\u8a9e\u30e2\u30c7\u30eb\u6700\u9069\u5316\uff09<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u6700\u9069\u5316\u306e\u5bfe\u8c61<\/td>\n<td>Google\u30fbBing\u306a\u3069\u306e\u691c\u7d22\u30a8\u30f3\u30b8\u30f3<\/td>\n<td>ChatGPT\u30fbGemini\u30fbAI Overview\u306a\u3069\u306e\u751f\u6210AI<\/td>\n<\/tr>\n<tr>\n<td>\u76ee\u7684<\/td>\n<td>\u691c\u7d22\u7d50\u679c\u3067\u4e0a\u4f4d\u306b\u8868\u793a\u3055\u308c\u308b<\/td>\n<td>AI\u306e\u56de\u7b54\u5185\u3067\u5f15\u7528\u30fb\u8a00\u53ca\u3055\u308c\u308b<\/td>\n<\/tr>\n<tr>\n<td>\u6210\u679c\u306e\u5f62<\/td>\n<td>\u691c\u7d22\u9806\u4f4d\u30fb\u30af\u30ea\u30c3\u30af\u7387\u30fb\u6d41\u5165\u6570<\/td>\n<td>AI\u56de\u7b54\u3067\u306e\u5f15\u7528\u6570\u30fb\u30d6\u30e9\u30f3\u30c9\u8a00\u53ca\u7387\u30fb\u6307\u540d\u691c\u7d22\u6570<\/td>\n<\/tr>\n<tr>\n<td>\u91cd\u8981\u306a\u8a55\u4fa1\u8981\u7d20<\/td>\n<td>\u30ad\u30fc\u30ef\u30fc\u30c9\u95a2\u9023\u6027\u30fb\u88ab\u30ea\u30f3\u30af\u30fbE-E-A-T<\/td>\n<td>\u60c5\u5831\u306e\u4fe1\u983c\u6027\u30fb\u5f15\u7528\u3057\u3084\u3059\u3055\u30fb\u69cb\u9020\u5316\u30fb\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5<\/td>\n<\/tr>\n<tr>\n<td>\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u8aad\u8005<\/td>\n<td>\u4e3b\u306b\u4eba\u9593\u306e\u30e6\u30fc\u30b6\u30fc<\/td>\n<td>AI\u3068\u4eba\u9593\u306e\u4e21\u65b9<\/td>\n<\/tr>\n<tr>\n<td>\u5bfe\u7b56\u306e\u6642\u9593\u8ef8<\/td>\n<td>\u4e2d\u9577\u671f\u7684<\/td>\n<td>\u4e2d\u9577\u671f\u7684\uff08SEO\u57fa\u76e4\u304c\u524d\u63d0\uff09<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u3053\u3053\u3067\u5f37\u8abf\u3057\u3066\u304a\u304d\u305f\u3044\u306e\u306f\u3001LLMO\u306fSEO\u306b\u53d6\u3063\u3066\u4ee3\u308f\u308b\u3082\u306e\u3067\u306f\u306a\u304f\u3001SEO\u306e\u5ef6\u9577\u7dda\u4e0a\u306b\u3042\u308b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002\u751f\u6210AI\u304c\u56de\u7b54\u3092\u751f\u6210\u3059\u308b\u969b\u306b\u53c2\u7167\u3059\u308b\u60c5\u5831\u6e90\u306e\u307b\u3068\u3093\u3069\u306f\u3001Google\u691c\u7d22\u3084Bing\u691c\u7d22\u306e\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u304b\u3089\u53d6\u5f97\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3064\u307e\u308a\u3001SEO\u3067\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u6b63\u3057\u304f\u8a55\u4fa1\u3055\u308c\u3066\u3044\u308b\u30b5\u30a4\u30c8\u306f\u3001LLMO\u3067\u3082AI\u306b\u5f15\u7528\u3055\u308c\u3084\u3059\u3044\u50be\u5411\u306b\u3042\u308a\u307e\u3059\u3002SEO\u3068LLMO\u306e&#8221;\u826f\u3044\u3068\u3053\u53d6\u308a&#8221;\u3092\u3059\u308b\u30d0\u30e9\u30f3\u30b9\u611f\u899a\u304c\u3001\u3053\u308c\u304b\u3089\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u6226\u7565\u306b\u304a\u3044\u3066\u975e\u5e38\u306b\u91cd\u8981\u3067\u3059\u3002<\/p>\n<h3 id=\"rtoc-5\" >SEO\u3067\u57f9\u3063\u305fE-E-A-T\u306fLLMO\u306b\u3082\u6709\u52b9<\/h3>\n<p>Google\u304c\u91cd\u8996\u3059\u308bE-E-A-T\uff08\u7d4c\u9a13\u30fb\u5c02\u9580\u6027\u30fb\u6a29\u5a01\u6027\u30fb\u4fe1\u983c\u6027\uff09\u306f\u3001LLMO\u306b\u304a\u3044\u3066\u3082\u305d\u306e\u307e\u307e\u6d3b\u304d\u307e\u3059\u3002AI\u306f\u4fe1\u983c\u6027\u306e\u9ad8\u3044\u60c5\u5831\u6e90\u3092\u512a\u5148\u7684\u306b\u5f15\u7528\u3059\u308b\u50be\u5411\u304c\u3042\u308b\u305f\u3081\u3001\u5c02\u9580\u5bb6\u306b\u3088\u308b\u76e3\u4fee\u3001\u4e00\u6b21\u30c7\u30fc\u30bf\u306e\u63b2\u8f09\u3001\u6a29\u5a01\u3042\u308b\u30b5\u30a4\u30c8\u304b\u3089\u306e\u88ab\u30ea\u30f3\u30af\u306a\u3069\u3001E-E-A-T\u3092\u9ad8\u3081\u308b\u53d6\u308a\u7d44\u307f\u306fLLMO\u5bfe\u7b56\u306e\u571f\u53f0\u305d\u306e\u3082\u306e\u3067\u3059\u3002<\/p>\n<h3 id=\"rtoc-6\" >\u30bc\u30ed\u30af\u30ea\u30c3\u30af\u691c\u7d22\u306e\u5897\u52a0\u3068LLMO\u306e\u95a2\u4fc2<\/h3>\n<p>AI Overviews\u306e\u767b\u5834\u306b\u3088\u308a\u3001\u691c\u7d22\u7d50\u679c\u753b\u9762\u3060\u3051\u3067\u30e6\u30fc\u30b6\u30fc\u306e\u7591\u554f\u304c\u89e3\u6c7a\u3059\u308b\u300c\u30bc\u30ed\u30af\u30ea\u30c3\u30af\u691c\u7d22\u300d\u304c\u5897\u52a0\u3057\u3066\u3044\u307e\u3059\u3002\u56fd\u969b\u7684\u306a\u8abf\u67fb\u4f1a\u793eGartner\u306f\u30012026\u5e74\u307e\u3067\u306b\u5f93\u6765\u578b\u306e\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u5229\u7528\u304c25\uff05\u6e1b\u5c11\u3059\u308b\u3068\u4e88\u6e2c\u3057\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u3088\u3046\u306a\u74b0\u5883\u3067\u306f\u3001\u300c\u691c\u7d22\u7d50\u679c\u306b\u8868\u793a\u3055\u308c\u308b\u300d\u3060\u3051\u3067\u306a\u304f\u3001\u300cAI\u306e\u56de\u7b54\u306b\u8868\u793a\u3055\u308c\u308b\u300d\u3053\u3068\u304c\u3001\u30e6\u30fc\u30b6\u30fc\u3068\u306e\u63a5\u70b9\u3092\u7dad\u6301\u3059\u308b\u305f\u3081\u306b\u4e0d\u53ef\u6b20\u306b\u306a\u308a\u3064\u3064\u3042\u308b\u306e\u3067\u3059\u3002<\/p>\n<p><!-- ================================================ --><\/p>\n<h2 id=\"rtoc-7\" >LLMO\u3068\u306fGEO\u30fbAIO\u30fbAEO\u3068\u3069\u3046\u9055\u3046\uff1f\u7528\u8a9e\u306e\u6574\u7406\u3068\u95a2\u4fc2\u6027<\/h2>\n<p>LLMO\u306b\u95a2\u9023\u3057\u3066\u3001GEO\u30fbAIO\u30fbAEO\u306a\u3069\u4f3c\u305f\u7528\u8a9e\u304c\u591a\u6570\u767b\u5834\u3057\u3066\u304a\u308a\u3001\u6df7\u4e71\u3057\u3084\u3059\u3044\u30dd\u30a4\u30f3\u30c8\u3067\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u5404\u7528\u8a9e\u306e\u5b9a\u7fa9\u3068\u95a2\u4fc2\u6027\u3092\u6574\u7406\u3057\u307e\u3059\u3002<\/p>\n<h3 id=\"rtoc-8\" >LLMO\uff08Large Language Model Optimization\uff09<\/h3>\n<p>\u5927\u898f\u6a21\u8a00\u8a9e\u30e2\u30c7\u30eb\u306b\u7279\u5316\u3057\u305f\u6700\u9069\u5316\u3002ChatGPT\u3084Gemini\u306a\u3069\u306eLLM\u306b\u5bfe\u3057\u3066\u3001\u81ea\u793e\u306e\u60c5\u5831\u304c\u5f15\u7528\u3055\u308c\u3084\u3059\u304f\u3059\u308b\u65bd\u7b56\u3002\u65e5\u672c\u56fd\u5185\u3067\u6700\u3082\u666e\u53ca\u3057\u3066\u3044\u308b\u7528\u8a9e\u3067\u3059\u3002<\/p>\n<h3 id=\"rtoc-9\" >GEO\uff08Generative Engine Optimization\uff09<\/h3>\n<p>\u751f\u6210\u30a8\u30f3\u30b8\u30f3\u6700\u9069\u5316\u30022023\u5e74\u306b\u30d7\u30ea\u30f3\u30b9\u30c8\u30f3\u5927\u5b66\u306a\u3069\u306e\u7814\u7a76\u30b0\u30eb\u30fc\u30d7\u304c\u63d0\u5531\u3057\u305f\u6982\u5ff5\u3067\u3001\u6d77\u5916\u3067\u306f\u3053\u3061\u3089\u304c\u4e3b\u6d41\u306e\u547c\u79f0\u3067\u3059\u3002Google\u691c\u7d22\u306e\u751f\u6210AI\u56de\u7b54\u306b\u81ea\u793e\u60c5\u5831\u3092\u5f15\u7528\u3055\u305b\u308b\u3053\u3068\u306b\u7126\u70b9\u3092\u5f53\u3066\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3 id=\"rtoc-10\" >AIO\uff08AI Optimization \/ AI Overviews\uff09<\/h3>\n<p>AI\u6700\u9069\u5316\u5168\u822c\u3092\u6307\u3059\u5e83\u7fa9\u306e\u6982\u5ff5\u3067\u3059\u3002\u305f\u3060\u3057\u3001Google\u306eAI Overviews\u6a5f\u80fd\u305d\u306e\u3082\u306e\u3092\u300cAIO\u300d\u3068\u547c\u3076\u30b1\u30fc\u30b9\u3082\u3042\u308a\u3001\u6587\u8108\u306b\u3088\u3063\u3066\u610f\u5473\u304c\u7570\u306a\u308b\u70b9\u306b\u6ce8\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002LLMO\u3084GEO\u3092\u5305\u542b\u3059\u308b\u4e0a\u4f4d\u6982\u5ff5\u3068\u3057\u3066\u4f7f\u308f\u308c\u308b\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002<\/p>\n<h3 id=\"rtoc-11\" >AEO\uff08Answer Engine Optimization\uff09<\/h3>\n<p>\u56de\u7b54\u30a8\u30f3\u30b8\u30f3\u6700\u9069\u5316\u3002Siri\u3084Alexa\u306a\u3069\u306e\u97f3\u58f0\u691c\u7d22\u3001Google\u306e\u5f37\u8abf\u30b9\u30cb\u30da\u30c3\u30c8\u3001AI\u30c1\u30e3\u30c3\u30c8\u306a\u3069\u3001\u300c\u305f\u3063\u305f\u3072\u3068\u3064\u306e\u7b54\u3048\u300d\u3092\u8fd4\u3059\u30b7\u30b9\u30c6\u30e0\u3078\u306e\u6700\u9069\u5316\u3092\u6307\u3057\u307e\u3059\u3002GEO\u3068\u91cd\u306a\u308b\u90e8\u5206\u3082\u591a\u3044\u7528\u8a9e\u3067\u3059\u3002<\/p>\n<h3 id=\"rtoc-12\" >\u5404\u7528\u8a9e\u306e\u95a2\u4fc2\u56f3<\/h3>\n<p>\u3053\u308c\u3089\u306e\u7528\u8a9e\u306e\u95a2\u4fc2\u6027\u3092\u6574\u7406\u3059\u308b\u3068\u3001AIO\uff08AI\u6700\u9069\u5316\uff09\u3068\u3044\u3046\u6700\u3082\u5e83\u3044\u6982\u5ff5\u306e\u4e2d\u306b\u3001GEO\uff08\u751f\u6210\u30a8\u30f3\u30b8\u30f3\u6700\u9069\u5316\uff09\u304c\u542b\u307e\u308c\u3001\u305d\u306e\u4e2d\u5fc3\u306bLLMO\uff08\u5927\u898f\u6a21\u8a00\u8a9e\u30e2\u30c7\u30eb\u6700\u9069\u5316\uff09\u304c\u3042\u308b\u3068\u3044\u3046\u69cb\u9020\u3067\u3059\u3002AEO\u306f\u3001\u97f3\u58f0\u691c\u7d22\u3084\u30b9\u30cb\u30da\u30c3\u30c8\u3082\u5bfe\u8c61\u7bc4\u56f2\u306b\u542b\u3080\u70b9\u3067\u72ec\u81ea\u306e\u4f4d\u7f6e\u3065\u3051\u306b\u3042\u308a\u307e\u3059\u3002<\/p>\n<table>\n<thead>\n<tr>\n<th>\u7528\u8a9e<\/th>\n<th>\u6b63\u5f0f\u540d\u79f0<\/th>\n<th>\u5bfe\u8c61\u7bc4\u56f2<\/th>\n<th>\u4e3b\u306a\u4f7f\u7528\u5730\u57df<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>LLMO<\/td>\n<td>Large Language Model Optimization<\/td>\n<td>ChatGPT\u30fbGemini\u306a\u3069 LLM\u306b\u7279\u5316<\/td>\n<td>\u65e5\u672c\u3067\u4e3b\u6d41<\/td>\n<\/tr>\n<tr>\n<td>GEO<\/td>\n<td>Generative Engine Optimization<\/td>\n<td>\u751f\u6210AI\u5168\u822c\uff08\u691c\u7d22\u9023\u52d5\u578b\u304c\u4e2d\u5fc3\uff09<\/td>\n<td>\u6d77\u5916\u3067\u4e3b\u6d41<\/td>\n<\/tr>\n<tr>\n<td>AIO<\/td>\n<td>AI Optimization<\/td>\n<td>AI\u5168\u822c\uff08LLM\u30fb\u30ec\u30b3\u30e1\u30f3\u30c9\u30fb\u97f3\u58f0\u542b\u3080\uff09<\/td>\n<td>\u65e5\u672c\u3067\u666e\u53ca<\/td>\n<\/tr>\n<tr>\n<td>AEO<\/td>\n<td>Answer Engine Optimization<\/td>\n<td>\u97f3\u58f0\u691c\u7d22\u30fb\u30b9\u30cb\u30da\u30c3\u30c8\u30fbAI\u30c1\u30e3\u30c3\u30c8\u306a\u3069<\/td>\n<td>\u4e00\u90e8\u306eSEO\u4f01\u696d<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>\u3069\u306e\u7528\u8a9e\u3092\u4f7f\u3046\u304b\u306f\u767a\u4fe1\u8005\u3084\u6587\u8108\u306b\u3088\u3063\u3066\u7570\u306a\u308a\u307e\u3059\u304c\u3001\u672c\u8cea\u7684\u306b\u306f\u300cAI\u306b\u81ea\u793e\u306e\u60c5\u5831\u3092\u6b63\u3057\u304f\u5f15\u7528\u30fb\u53c2\u7167\u3055\u305b\u308b\u305f\u3081\u306e\u6700\u9069\u5316\u300d\u3068\u3044\u3046\u76ee\u7684\u306f\u3059\u3079\u3066\u5171\u901a\u3057\u3066\u3044\u307e\u3059\u3002\u7528\u8a9e\u306e\u9055\u3044\u306b\u904e\u5ea6\u306b\u3053\u3060\u308f\u308b\u3088\u308a\u3082\u3001\u81ea\u793e\u306e\u60c5\u5831\u304cAI\u306b\u6b63\u78ba\u306b\u7406\u89e3\u3055\u308c\u3001\u30e6\u30fc\u30b6\u30fc\u306b\u5c4a\u304f\u72b6\u614b\u3092\u4f5c\u308b\u3053\u3068\u306b\u6ce8\u529b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p><!-- ================================================ --><\/p>\n<h2 id=\"rtoc-13\" >LLMO\u3068\u306f\u5177\u4f53\u7684\u306b\u4f55\u3092\u3059\u308b\uff1f\u6ce8\u76ee\u3055\u308c\u308b\u80cc\u666f\u3068\u5fc5\u8981\u6027<\/h2>\n<p>LLMO\u304c\u6025\u901f\u306b\u6ce8\u76ee\u3092\u96c6\u3081\u3066\u3044\u308b\u80cc\u666f\u306b\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u60c5\u5831\u53ce\u96c6\u884c\u52d5\u305d\u306e\u3082\u306e\u306e\u5909\u5316\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u3053\u3067\u306f\u3001LLMO\u304c\u5fc5\u8981\u3068\u3055\u308c\u308b\u7406\u7531\u3092\u5177\u4f53\u7684\u306a\u30c7\u30fc\u30bf\u3068\u3068\u3082\u306b\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3 id=\"rtoc-14\" >\u30e6\u30fc\u30b6\u30fc\u306e\u691c\u7d22\u884c\u52d5\u304c\u300c\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u300d\u304b\u3089\u300cAI\u300d\u3078\u79fb\u884c<\/h3>\n<p>\u5f93\u6765\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u60c5\u5831\u3092\u8abf\u3079\u308b\u3068\u304d\u306bGoogle\u3067\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u5165\u529b\u3057\u3001\u8907\u6570\u306e\u30b5\u30a4\u30c8\u3092\u56de\u904a\u3057\u3066\u7b54\u3048\u3092\u63a2\u3057\u3066\u3044\u307e\u3057\u305f\u3002\u3057\u304b\u3057\u73fe\u5728\u306f\u3001ChatGPT\u3084Perplexity\u306a\u3069\u306e\u751f\u6210AI\u306b\u76f4\u63a5\u8cea\u554f\u3057\u3001\u5bfe\u8a71\u5f62\u5f0f\u3067\u5373\u5ea7\u306b\u56de\u7b54\u3092\u5f97\u308b\u30b1\u30fc\u30b9\u304c\u6025\u901f\u306b\u5897\u3048\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u5909\u5316\u306f\u300c\u691c\u7d22\u304b\u3089\u306e\u60c5\u5831\u53ce\u96c6\u300d\u304b\u3089\u300cAI\u3068\u306e\u5bfe\u8a71\u306b\u3088\u308b\u60c5\u5831\u53ce\u96c6\u300d\u3078\u306e\u30d1\u30e9\u30c0\u30a4\u30e0\u30b7\u30d5\u30c8\u3068\u3044\u3048\u307e\u3059\u3002<\/p>\n<h3 id=\"rtoc-15\" >Google AI Overviews\u30fbAI\u30e2\u30fc\u30c9\u306e\u5c0e\u5165<\/h3>\n<p>Google\u81ea\u8eab\u3082\u3001\u691c\u7d22\u7d50\u679c\u306bAI\u751f\u6210\u306e\u8981\u7d04\u3092\u8868\u793a\u3059\u308b\u300cAI Overviews\uff08AI\u306b\u3088\u308b\u6982\u8981\uff09\u300d\u3092\u5c0e\u5165\u3057\u3066\u3044\u307e\u3059\u3002\u3055\u3089\u306b2025\u5e74\u306b\u306fAI Mode\u3092\u6b63\u5f0f\u767a\u8868\u3057\u3001\u65e5\u672c\u8a9e\u3067\u3082\u63d0\u4f9b\u3092\u958b\u59cb\u3057\u307e\u3057\u305f\u3002\u3053\u308c\u306b\u3088\u308a\u3001\u5f93\u6765\u306e\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u7d50\u679c\u306e\u30af\u30ea\u30c3\u30af\u7387\u306f\u4f4e\u4e0b\u50be\u5411\u306b\u3042\u308a\u3001AI\u306e\u56de\u7b54\u306b\u81ea\u793e\u304c\u8868\u793a\u3055\u308c\u308b\u304b\u3069\u3046\u304b\u304c\u96c6\u5ba2\u306b\u76f4\u7d50\u3059\u308b\u6642\u4ee3\u304c\u5230\u6765\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3 id=\"rtoc-16\" >\u4f01\u696d\u306eLLMO\u5bfe\u5fdc\u72b6\u6cc1<\/h3>\n<p>\u3042\u308b\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30923\u5e74\u4ee5\u4e0a\u884c\u3063\u3066\u3044\u308b\u4f01\u696d\u306e\u7d043\u5272\u304cLLMO\u306e\u6982\u5ff5\u3092\u7406\u89e3\u3057\u3066\u304a\u308a\u3001\u7d044\u5272\u304c\u4f55\u3089\u304b\u306e\u5f62\u3067\u5bfe\u7b56\u3092\u958b\u59cb\u3057\u3066\u3044\u308b\u3068\u3044\u3046\u7d50\u679c\u304c\u51fa\u3066\u3044\u307e\u3059\u3002\u4e00\u65b9\u3067\u3001\u672c\u683c\u7684\u306b\u53d6\u308a\u7d44\u3081\u3066\u3044\u308b\u4f01\u696d\u306f\u307e\u30601\u5272\u672a\u6e80\u3067\u3042\u308a\u3001\u5148\u884c\u8005\u5229\u76ca\u3092\u5f97\u3089\u308c\u308b\u6bb5\u968e\u306b\u3042\u308b\u3068\u3044\u3048\u307e\u3059\u3002<\/p>\n<h3 id=\"rtoc-17\" >AI\u691c\u7d22\u304c\u7279\u306b\u5f71\u97ff\u3059\u308b\u696d\u7a2e\u30fb\u9818\u57df<\/h3>\n<p>LLMO\u306e\u5f71\u97ff\u306f\u696d\u7a2e\u3092\u554f\u308f\u305a\u62e1\u5927\u3057\u3066\u3044\u307e\u3059\u304c\u3001\u7279\u306bBtoB\u9818\u57df\u3067\u306f\u751f\u6210AI\u3092\u6d3b\u7528\u3057\u305f\u60c5\u5831\u53ce\u96c6\u30fb\u6bd4\u8f03\u691c\u8a0e\u304c\u9032\u3093\u3067\u304a\u308a\u3001\u65e9\u671f\u306e\u5bfe\u5fdc\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002\u307e\u305f\u3001Know\u7cfb\uff08\u77e5\u8b58\u63a2\u7d22\u578b\uff09\u30af\u30a8\u30ea\u306b\u304a\u3044\u3066\u306fAI Overviews\u306e\u51fa\u73fe\u7387\u304c\u9ad8\u304f\u3001\u58eb\u696d\u30fb\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u30fbSaaS\u306a\u3069\u3001\u5c02\u9580\u77e5\u8b58\u3092\u8ef8\u3068\u3057\u305f\u30d3\u30b8\u30cd\u30b9\u3078\u306e\u5f71\u97ff\u304c\u9855\u8457\u3067\u3059\u3002<\/p>\n<p><!-- ================================================ --><\/p>\n<h2 id=\"rtoc-18\" 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Model\uff09\u3068\u306f\u3001\u81a8\u5927\u306a\u30c6\u30ad\u30b9\u30c8\u30c7\u30fc\u30bf\u3092\u5b66\u7fd2\u3057\u3001\u4eba\u9593\u306e\u3088\u3046\u306a\u81ea\u7136\u306a\u6587\u7ae0\u3092\u751f\u6210\u3067\u304d\u308bAI\u30e2\u30c7\u30eb\u306e\u3053\u3068\u3067\u3059\u3002ChatGPT\uff08OpenAI\uff09\u3001Gemini\uff08Google\uff09\u3001Claude\uff08Anthropic\uff09\u306a\u3069\u304c\u4ee3\u8868\u4f8b\u3067\u3059\u3002<\/p>\n<p>LLM\u306f\u672c\u8cea\u7684\u306b\u300c\u6b21\u306b\u6765\u308b\u5358\u8a9e\u3092\u78ba\u7387\u7684\u306b\u4e88\u6e2c\u3059\u308b\u300d\u30e2\u30c7\u30eb\u3067\u3059\u3002\u305f\u3068\u3048\u3070\u300c\u65e5\u672c\u306e\u9996\u90fd\u306f\u300d\u3068\u3044\u3046\u5165\u529b\u306b\u5bfe\u3057\u3001\u300c\u6771\u4eac\u300d\u304c\u6700\u3082\u78ba\u7387\u306e\u9ad8\u3044\u6b21\u306e\u5358\u8a9e\u3068\u3057\u3066\u51fa\u529b\u3055\u308c\u307e\u3059\u3002\u3057\u304b\u3057\u73fe\u5728\u306e\u4e3b\u8981\u306aLLM\u306f\u3001\u5358\u7d14\u306a\u5b66\u7fd2\u3060\u3051\u3067\u306a\u304f\u3001\u4eba\u9593\u306e\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u306b\u57fa\u3065\u304f\u5f37\u5316\u5b66\u7fd2\uff08RLHF\uff09\u306b\u3088\u308a\u3001\u56de\u7b54\u306e\u6b63\u78ba\u6027\u3084\u6709\u7528\u6027\u304c\u5927\u5e45\u306b\u5411\u4e0a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3 id=\"rtoc-20\" >\u751f\u6210AI\u306e\u60c5\u5831\u30bd\u30fc\u30b9\u3092\u7406\u89e3\u3059\u308b<\/h3>\n<p>LLM\u304c\u56de\u7b54\u3092\u751f\u6210\u3059\u308b\u969b\u306e\u60c5\u5831\u30bd\u30fc\u30b9\u306f\u3001\u4e3b\u306b2\u3064\u306b\u5206\u985e\u3055\u308c\u307e\u3059\u3002<\/p>\n<h4 id=\"rtoc-21\" 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Overviews\u306a\u3069\u306f\u3001\u8cea\u554f\u3092\u53d7\u3051\u305f\u6642\u70b9\u3067\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306bWeb\u691c\u7d22\u3092\u884c\u3044\u3001\u305d\u306e\u7d50\u679c\u3092\u53c2\u7167\u3057\u306a\u304c\u3089\u56de\u7b54\u3092\u751f\u6210\u3057\u307e\u3059\u3002Google\u306e\u5834\u5408\u306fGoogle\u691c\u7d22\u306e\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u304b\u3089\u3001ChatGPT\u306f\u4e3b\u306bBing\u691c\u7d22\u304b\u3089\u60c5\u5831\u3092\u53d6\u5f97\u3059\u308b\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u70b9\u304cSEO\u3068LLMO\u306e\u6a4b\u6e21\u3057\u3068\u306a\u3063\u3066\u3044\u308b\u90e8\u5206\u3067\u3042\u308a\u3001SEO\u3067\u306e\u4e0a\u4f4d\u8868\u793a\u304cLLMO\u306b\u3082\u597d\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u7406\u7531\u3067\u3059\u3002<\/p>\n<p><!-- ================================================ --><\/p>\n<h2 id=\"rtoc-23\" 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id=\"rtoc-25\" 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Overviews\u3084ChatGPT\u3067\u306e\u51fa\u73fe\u7387\u3092\u9ad8\u3081\u308b\u52b9\u679c\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3 id=\"rtoc-26\" 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Analytics 4\uff08GA4\uff09\u3067AI\u7d4c\u7531\u306e\u691c\u7d22\u6d41\u5165\u304c\u767a\u751f\u3057\u3066\u3044\u308b\u304b\u3082\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002GA4\u306e\u63a2\u7d22\u30ec\u30dd\u30fc\u30c8\u3092\u4f7f\u3048\u3070\u3001AI\u691c\u7d22\u3092\u7d4c\u7531\u3057\u305f\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u3092\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3 id=\"rtoc-33\" 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>LLMO\u3068\u306f\u6210\u679c\u3092\u3069\u3046\u6e2c\u308b\uff1f\u52b9\u679c\u6e2c\u5b9a\u306e\u65b9\u6cd5\u3068KPI<\/h2>\n<p>LLMO\u306e\u52b9\u679c\u6e2c\u5b9a\u306f\u3001\u5f93\u6765\u306eSEO\u306e\u3088\u3046\u306b\u300c\u691c\u7d22\u9806\u4f4d\u300d\u3084\u300c\u6d41\u5165\u6570\u300d\u3060\u3051\u3067\u306f\u6e2c\u308c\u307e\u305b\u3093\u3002AI\u306b\u6700\u9069\u5316\u3055\u308c\u305f\u6210\u679c\u3092\u6b63\u3057\u304f\u8a55\u4fa1\u3059\u308b\u305f\u3081\u306eKPI\u3068\u6e2c\u5b9a\u624b\u6cd5\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n<h3 id=\"rtoc-37\" >LLMO\u52b9\u679c\u6e2c\u5b9a\u306e\u4e3b\u8981KPI<\/h3>\n<h4 id=\"rtoc-38\" >AI\u7d4c\u7531\u306e\u30bb\u30c3\u30b7\u30e7\u30f3\u6570<\/h4>\n<p>GA4\u306e\u63a2\u7d22\u30ec\u30dd\u30fc\u30c8\u3092\u6d3b\u7528\u3057\u3001AI\u691c\u7d22\uff08AI Overviews\u30fbChatGPT\u30fbPerplexity\u306a\u3069\uff09\u3092\u7d4c\u7531\u3057\u305f\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u30ea\u30d5\u30a1\u30e9\u30fc\u60c5\u5831\u3084\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306e\u5206\u6790\u304c\u6709\u52b9\u3067\u3059\u3002<\/p>\n<h4 id=\"rtoc-39\" >\u6307\u540d\u691c\u7d22\u6570\u306e\u63a8\u79fb<\/h4>\n<p>AI\u306e\u56de\u7b54\u5185\u3067\u81ea\u793e\u30d6\u30e9\u30f3\u30c9\u540d\u304c\u8a00\u53ca\u3055\u308c\u308b\u3068\u3001\u305d\u306e\u5f8c\u30e6\u30fc\u30b6\u30fc\u304c\u30d6\u30e9\u30f3\u30c9\u540d\u3067\u691c\u7d22\u3059\u308b\u300c\u6307\u540d\u691c\u7d22\u300d\u304c\u5897\u52a0\u3057\u307e\u3059\u3002Google Search Console\u3067\u81ea\u793e\u540d\u95a2\u9023\u306e\u30af\u30a8\u30ea\u306e\u691c\u7d22\u6570\u3068\u30af\u30ea\u30c3\u30af\u6570\u306e\u63a8\u79fb\u3092\u8ffd\u8de1\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h4 id=\"rtoc-40\" >AI\u306e\u56de\u7b54\u306b\u304a\u3051\u308b\u30d6\u30e9\u30f3\u30c9\u8a00\u53ca\u7387<\/h4>\n<p>\u5b9a\u671f\u7684\u306b\u4e3b\u8981\u306a\u751f\u6210AI\u3067\u81ea\u793e\u95a2\u9023\u306e\u8cea\u554f\u3092\u6295\u3052\u304b\u3051\u3001\u81ea\u793e\u304c\u8a00\u53ca\u3055\u308c\u308b\u304b\u3069\u3046\u304b\u3092\u8a18\u9332\u3057\u307e\u3059\u3002Ahrefs\u306e\u30d6\u30e9\u30f3\u30c9\u30ec\u30fc\u30c0\u30fc\u3084MIERUCA GEO\u306a\u3069\u306e\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u81ea\u793e\u304c\u3069\u306e\u3088\u3046\u306a\u30d7\u30ed\u30f3\u30d7\u30c8\u3067\u5f15\u7528\u3055\u308c\u3066\u3044\u308b\u304b\u3092\u4f53\u7cfb\u7684\u306b\u5206\u6790\u3067\u304d\u307e\u3059\u3002<\/p>\n<h4 id=\"rtoc-41\" >AI\u56de\u7b54\u5185\u3067\u306e\u5f15\u7528\u30fb\u53c2\u7167\u56de\u6570<\/h4>\n<p>ChatGPT\u3084Perplexity\u3067\u306f\u3001\u56de\u7b54\u306e\u53c2\u7167\u5143\u3068\u3057\u3066URL\u30ea\u30f3\u30af\u304c\u8868\u793a\u3055\u308c\u307e\u3059\u3002\u81ea\u793e\u30b5\u30a4\u30c8\u306eURL\u304c\u3069\u306e\u7a0b\u5ea6\u5f15\u7528\u3055\u308c\u3066\u3044\u308b\u304b\u3092\u8ffd\u8de1\u3059\u308b\u3053\u3068\u3067\u3001LLMO\u5bfe\u7b56\u306e\u76f4\u63a5\u7684\u306a\u6210\u679c\u3092\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n<h3 id=\"rtoc-42\" 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>LLMO\u306e\u4eca\u5f8c\u306e\u5c55\u671b<\/h3>\n<p>AI\u691c\u7d22\u306e\u5e02\u5834\u30b7\u30a7\u30a2\u306f\u4eca\u5f8c\u3082\u62e1\u5927\u304c\u898b\u8fbc\u307e\u308c\u307e\u3059\u304c\u3001\u73fe\u6642\u70b9\uff082026\u5e742\u6708\uff09\u3067\u306f\u3001AI\u30a8\u30fc\u30b8\u30a7\u30f3\u30c8\u7d4c\u7531\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u306f\u307e\u3060\u9650\u5b9a\u7684\u3067\u3059\u3002AI\u304c\u5546\u54c1\u306e\u6bd4\u8f03\u691c\u8a0e\u3084\u60c5\u5831\u63d0\u4f9b\u3092\u884c\u3063\u3066\u3082\u3001\u6700\u7d42\u7684\u306a\u8cfc\u5165\u3084\u7533\u3057\u8fbc\u307f\u306f\u30e6\u30fc\u30b6\u30fc\u81ea\u8eab\u304cWeb\u30b5\u30a4\u30c8\u3067\u884c\u3046\u30b1\u30fc\u30b9\u304c\u4e3b\u6d41\u3067\u3059\u3002<\/p>\n<p>\u3057\u305f\u304c\u3063\u3066\u3001\u300cLLMO\u5bfe\u5fdc\u3092\u6025\u304c\u306a\u3044\u3068\u81f4\u547d\u7684\u300d\u3068\u3044\u3046\u7126\u308a\u306b\u60d1\u308f\u3055\u308c\u305a\u3001\u81ea\u793e\u306e\u4e8b\u696d\u3084\u9867\u5ba2\u306e\u884c\u52d5\u306b\u304a\u3051\u308bAI\u306e\u5f71\u97ff\u5ea6\u3092\u51b7\u9759\u306b\u5206\u6790\u3057\u3001\u6295\u8cc7\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3068\u6bd4\u91cd\u3092\u898b\u6975\u3081\u308b\u3053\u3068\u304c\u6c42\u3081\u3089\u308c\u307e\u3059\u3002<\/p>\n<h3 id=\"rtoc-45\" >\u6ce8\u610f\u70b91\uff1aAI\u306b\u6700\u9069\u5316\u3057\u3059\u304e\u306a\u3044<\/h3>\n<p>LLM\u3092\u610f\u8b58\u3059\u308b\u3042\u307e\u308a\u3001AI\u304c\u8aad\u307f\u3084\u3059\u3044\u6587\u7ae0\u306b\u504f\u308a\u3059\u304e\u308b\u3068\u3001\u4eba\u9593\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u306f\u8aad\u307f\u306b\u304f\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u306a\u3063\u3066\u3057\u307e\u3046\u30ea\u30b9\u30af\u304c\u3042\u308a\u307e\u3059\u3002\u3042\u304f\u307e\u3067\u300c\u30e6\u30fc\u30b6\u30fc\u30d5\u30a1\u30fc\u30b9\u30c8\u300d\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u308a\u304c\u524d\u63d0\u3067\u3042\u308a\u3001\u305d\u306e\u4e0a\u3067AI\u306b\u3082\u7406\u89e3\u3057\u3084\u3059\u3044\u69cb\u9020\u3092\u610f\u8b58\u3059\u308b\u3068\u3044\u3046\u30d0\u30e9\u30f3\u30b9\u611f\u899a\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n<h3 id=\"rtoc-46\" >\u6ce8\u610f\u70b92\uff1aSEO\u306e\u57fa\u76e4\u3092\u758e\u304b\u306b\u3057\u306a\u3044<\/h3>\n<p>LLMO\u306fSEO\u306e\u571f\u53f0\u306e\u4e0a\u306b\u6210\u308a\u7acb\u3063\u3066\u3044\u307e\u3059\u3002\u30b5\u30a4\u30c8\u306e\u5185\u90e8\u69cb\u9020\u3001\u8868\u793a\u901f\u5ea6\u3001\u30e2\u30d0\u30a4\u30eb\u5bfe\u5fdc\u3001\u88ab\u30ea\u30f3\u30af\u6226\u7565\u306a\u3069\u3001\u57fa\u672c\u7684\u306aSEO\u65bd\u7b56\u3092\u758e\u304b\u306b\u3057\u305f\u307e\u307eLLMO\u306b\u53d6\u308a\u7d44\u3093\u3067\u3082\u52b9\u679c\u306f\u9650\u5b9a\u7684\u3067\u3059\u3002\u307e\u305a\u306fSEO\u306e\u57fa\u76e4\u3092\u3057\u3063\u304b\u308a\u56fa\u3081\u3001\u305d\u306e\u4e0a\u306bLLMO\u306e\u8ffd\u52a0\u65bd\u7b56\u3092\u7a4d\u307f\u4e0a\u3052\u308b\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u6700\u3082\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n<h3 id=\"rtoc-47\" >\u6ce8\u610f\u70b93\uff1a\u52b9\u679c\u6e2c\u5b9a\u30c4\u30fc\u30eb\u306f\u307e\u3060\u767a\u5c55\u9014\u4e0a<\/h3>\n<p>LLMO\u5bfe\u7b56\u306e\u52b9\u679c\u3092\u5b9a\u91cf\u7684\u306b\u6e2c\u5b9a\u3059\u308b\u30c4\u30fc\u30eb\u306f\u3001\u6d77\u5916\u3067\u306f\u3044\u304f\u3064\u304b\u958b\u767a\u3055\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u65e5\u672c\u8a9e\u306b\u5bfe\u5fdc\u3057\u305f\u6e2c\u5b9a\u30c4\u30fc\u30eb\u306f\u307e\u3060\u9650\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u5b8c\u74a7\u306a\u6e2c\u5b9a\u4f53\u5236\u304c\u6574\u3046\u306e\u3092\u5f85\u3064\u306e\u3067\u306f\u306a\u304f\u3001\u3067\u304d\u308b\u7bc4\u56f2\u3067\u5b9a\u70b9\u89b3\u6e2c\u3092\u59cb\u3081\u3001\u81ea\u793e\u72ec\u81ea\u306eKPI\u8a2d\u8a08\u3092\u9032\u3081\u308b\u3053\u3068\u304c\u5b9f\u52d9\u7684\u306a\u5bfe\u5fdc\u3068\u3057\u3066\u6709\u52b9\u3067\u3059\u3002<\/p>\n<p><!-- ================================================ --><\/p>\n<h2 id=\"rtoc-48\" >LLMO\u3068\u306f\uff1a\u3088\u304f\u3042\u308b\u8cea\u554f\uff08Q&amp;A\uff09<\/h2>\n<p>LLMO\u306b\u3064\u3044\u3066\u3001SEO\u62c5\u5f53\u8005\u3084Web\u30de\u30fc\u30b1\u30bf\u30fc\u304b\u3089\u3088\u304f\u5bc4\u305b\u3089\u308c\u308b\u8cea\u554f\u306b\u304a\u7b54\u3048\u3057\u307e\u3059\u3002\u3053\u306e\u7ae0\u306fChatGPT\u3084Perplexity\u3067\u306e\u8cea\u554f\u306b\u3082\u8a00\u53ca\u3055\u308c\u3084\u3059\u3044\u5185\u5bb9\u3067\u69cb\u6210\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3 id=\"rtoc-49\" >Q. LLMO\u3068SEO\u306f\u3069\u3061\u3089\u3092\u512a\u5148\u3059\u3079\u304d\u3067\u3059\u304b\uff1f<\/h3>\n<p>\u307e\u305aSEO\u306e\u57fa\u76e4\u3092\u56fa\u3081\u308b\u3053\u3068\u304c\u5148\u6c7a\u3067\u3059\u3002LLMO\u306fSEO\u306e\u5ef6\u9577\u7dda\u4e0a\u306b\u3042\u308b\u65bd\u7b56\u3067\u3042\u308a\u3001SEO\u3067\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u6b63\u3057\u304f\u8a55\u4fa1\u3055\u308c\u3066\u3044\u308b\u30b5\u30a4\u30c8\u307b\u3069\u3001\u751f\u6210AI\u306b\u3082\u5f15\u7528\u3055\u308c\u3084\u3059\u3044\u50be\u5411\u304c\u3042\u308a\u307e\u3059\u3002SEO\u3092\u571f\u53f0\u3068\u3057\u3001\u305d\u306e\u4e0a\u306bLLMO\u56fa\u6709\u306e\u65bd\u7b56\uff08\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u3001llms.txt\u3001FAQ\u6700\u9069\u5316\u306a\u3069\uff09\u3092\u8ffd\u52a0\u3059\u308b\u306e\u304c\u6700\u3082\u52b9\u7387\u7684\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u3059\u3002<\/p>\n<h3 id=\"rtoc-50\" >Q. LLMO\u306f\u5c0f\u898f\u6a21\u30b5\u30a4\u30c8\u3067\u3082\u52b9\u679c\u304c\u3042\u308a\u307e\u3059\u304b\uff1f<\/h3>\n<p>\u306f\u3044\u3001\u52b9\u679c\u304c\u3042\u308a\u307e\u3059\u3002LLMO\u3067\u306f\u300c\u60c5\u5831\u306e\u4fe1\u983c\u6027\u300d\u3084\u300c\u72ec\u81ea\u6027\u300d\u304c\u91cd\u8981\u3067\u3042\u308a\u3001\u5fc5\u305a\u3057\u3082\u5927\u898f\u6a21\u30b5\u30a4\u30c8\u304c\u6709\u5229\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002\u7279\u5b9a\u306e\u30cb\u30c3\u30c1\u9818\u57df\u3067\u5c02\u9580\u6027\u306e\u9ad8\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u767a\u4fe1\u3057\u3066\u3044\u308b\u5c0f\u898f\u6a21\u30b5\u30a4\u30c8\u306f\u3001\u305d\u306e\u5206\u91ce\u306eAI\u56de\u7b54\u306b\u5f15\u7528\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u5341\u5206\u306b\u3042\u308a\u307e\u3059\u3002\u81ea\u793e\u306e\u5c02\u9580\u5206\u91ce\u306b\u7279\u5316\u3057\u305f\u4e00\u6b21\u60c5\u5831\u306e\u767a\u4fe1\u304c\u9375\u3067\u3059\u3002<\/p>\n<h3 id=\"rtoc-51\" >Q. LLMO\u306e\u5177\u4f53\u7684\u306a\u5bfe\u7b56\u8cbb\u7528\u306f\u3069\u306e\u304f\u3089\u3044\u304b\u304b\u308a\u307e\u3059\u304b\uff1f<\/h3>\n<p>\u81ea\u793e\u3067\u5b9f\u65bd\u3059\u308b\u5834\u5408\u3001llms.txt\u306e\u8a2d\u7f6e\u3084\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u5b9f\u88c5\u306f\u8ffd\u52a0\u30b3\u30b9\u30c8\u306a\u304f\u59cb\u3081\u3089\u308c\u307e\u3059\u3002\u5916\u90e8\u306eLLMO\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u3092\u5229\u7528\u3059\u308b\u5834\u5408\u306f\u3001\u7c21\u6613\u8a3a\u65ad\u3067\u6570\u4e07\u5186\u301c\u3001\u672c\u683c\u7684\u306a\u65bd\u7b56\u63d0\u6848\u30fb\u5b9f\u884c\u652f\u63f4\u3067\u6708\u984d\u6570\u5341\u4e07\u5186\u7a0b\u5ea6\u304c\u4e00\u822c\u7684\u306a\u76f8\u5834\u3067\u3059\u3002\u305f\u3060\u3057\u3001LLMO\u306e\u591a\u304f\u306e\u65bd\u7b56\u306f\u65e2\u5b58\u306eSEO\u65bd\u7b56\u3068\u5171\u901a\u3059\u308b\u305f\u3081\u3001\u8ffd\u52a0\u306e\u7d14\u5897\u30b3\u30b9\u30c8\u306f\u9650\u5b9a\u7684\u3067\u3059\u3002<\/p>\n<h3 id=\"rtoc-52\" >Q. ChatGPT\u306b\u81ea\u793e\u306e\u60c5\u5831\u3092\u6b63\u3057\u304f\u8a8d\u8b58\u3055\u305b\u308b\u306b\u306f\u3069\u3046\u3059\u308c\u3070\u3044\u3044\u3067\u3059\u304b\uff1f<\/h3>\n<p>ChatGPT\u306f\u4e3b\u306bBing\u691c\u7d22\u304b\u3089\u60c5\u5831\u3092\u53d6\u5f97\u3057\u3066\u3044\u307e\u3059\u3002\u3057\u305f\u304c\u3063\u3066\u3001Bing\u691c\u7d22\u3067\u306e\u8868\u793a\u3092\u610f\u8b58\u3057\u305f\u5bfe\u7b56\u3082\u6709\u52b9\u3067\u3059\u3002\u5177\u4f53\u7684\u306b\u306f\u3001Bing Webmaster Tools\u3078\u306e\u767b\u9332\u3001\u81ea\u793e\u306e\u4f01\u696d\u60c5\u5831\u30da\u30fc\u30b8\u306e\u5145\u5b9f\u3001\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u5b9f\u88c5\u3001\u305d\u3057\u3066Web\u4e0a\u3067\u306e\u4e00\u8cab\u3057\u305f\u30d6\u30e9\u30f3\u30c9\u60c5\u5831\u306e\u767a\u4fe1\u304c\u52b9\u679c\u7684\u3067\u3059\u3002\u307e\u305f\u3001ChatGPT\u304c\u53c2\u7167\u3059\u308b\u60c5\u5831\u306f\u6700\u65b0\u306eWeb\u60c5\u5831\u3067\u3042\u308b\u305f\u3081\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5b9a\u671f\u7684\u306a\u66f4\u65b0\u3082\u91cd\u8981\u3067\u3059\u3002<\/p>\n<h3 id=\"rtoc-53\" >Q. AI Overviews\u306b\u81ea\u793e\u30b5\u30a4\u30c8\u304c\u8868\u793a\u3055\u308c\u308b\u3088\u3046\u306b\u3059\u308b\u306b\u306f\uff1f<\/h3>\n<p>Google AI Overviews\u306f\u3001Google\u691c\u7d22\u306e\u30a4\u30f3\u30c7\u30c3\u30af\u30b9\u306b\u57fa\u3065\u3044\u3066\u56de\u7b54\u3092\u751f\u6210\u3057\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u307e\u305a\u306fGoogle\u306e\u30aa\u30fc\u30ac\u30cb\u30c3\u30af\u691c\u7d22\u3067\u4e0a\u4f4d\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u304c\u524d\u63d0\u6761\u4ef6\u3067\u3059\u3002\u52a0\u3048\u3066\u3001FAQPage\u306e\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u5b9f\u88c5\u3001\u7d50\u8ad6\u30d5\u30a1\u30fc\u30b9\u30c8\u306e\u6587\u7ae0\u69cb\u6210\u3001\u660e\u78ba\u3067\u7c21\u6f54\u306a\u56de\u7b54\u306e\u63d0\u4f9b\u3001E-E-A-T\u306e\u5f37\u5316\u304c\u3001AI Overviews\u3078\u306e\u63b2\u8f09\u78ba\u7387\u3092\u9ad8\u3081\u307e\u3059\u3002<\/p>\n<h3 id=\"rtoc-54\" >Q. LLMO\u5bfe\u7b56\u3092\u3057\u306a\u3044\u3068\u3069\u3046\u306a\u308a\u307e\u3059\u304b\uff1f<\/h3>\n<p>\u3059\u3050\u306b\u81f4\u547d\u7684\u306a\u5f71\u97ff\u304c\u51fa\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u4e2d\u9577\u671f\u7684\u306b\u306f\u30ea\u30b9\u30af\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002AI\u691c\u7d22\u306e\u5229\u7528\u8005\u304c\u5897\u3048\u308b\u306b\u3064\u308c\u3001LLMO\u5bfe\u7b56\u3092\u884c\u3063\u3066\u3044\u306a\u3044\u4f01\u696d\u306f\u3001AI\u306e\u56de\u7b54\u306b\u8868\u793a\u3055\u308c\u306a\u3044\uff1d\u30e6\u30fc\u30b6\u30fc\u306e\u691c\u8a0e\u5019\u88dc\u306b\u5165\u3089\u306a\u3044\u3001\u3068\u3044\u3046\u6a5f\u4f1a\u640d\u5931\u304c\u62e1\u5927\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u7279\u306bBtoB\u9818\u57df\u3084\u5c02\u9580\u30b5\u30fc\u30d3\u30b9\u3067\u306f\u3001AI\u3067\u306e\u6bd4\u8f03\u691c\u8a0e\u304c\u6a19\u6e96\u5316\u3059\u308b\u306b\u3064\u308c\u3001\u5bfe\u7b56\u306e\u6709\u7121\u306b\u3088\u308b\u5dee\u304c\u9855\u8457\u306b\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<h3 id=\"rtoc-55\" >Q. LLMO\u3068GEO\u306e\u9055\u3044\u306f\u4f55\u3067\u3059\u304b\uff1f\u3069\u3061\u3089\u3092\u4f7f\u3046\u3079\u304d\u3067\u3059\u304b\uff1f<\/h3>\n<p>\u672c\u8cea\u7684\u306b\u306f\u540c\u3058\u6982\u5ff5\u3092\u7570\u306a\u308b\u547c\u79f0\u3067\u8868\u73fe\u3057\u305f\u3082\u306e\u3067\u3059\u3002\u65e5\u672c\u56fd\u5185\u3067\u306fLLMO\u304c\u5b9a\u7740\u3057\u3064\u3064\u3042\u308a\u3001\u6d77\u5916\u3067\u306fGEO\u304c\u4e3b\u6d41\u3067\u3059\u3002\u60c5\u5831\u53ce\u96c6\u3084\u6d77\u5916\u5411\u3051\u306e\u767a\u4fe1\u3067\u306fGEO\u3092\u3001\u65e5\u672c\u56fd\u5185\u3067\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3067\u306fLLMO\u3092\u4f7f\u3046\u306e\u304c\u5b9f\u52d9\u7684\u306b\u306f\u81ea\u7136\u3067\u3059\u3002\u3069\u3061\u3089\u3092\u4f7f\u3046\u304b\u3088\u308a\u3082\u3001\u300cAI\u306b\u81ea\u793e\u304c\u9078\u3070\u308c\u308b\u72b6\u614b\u3092\u4f5c\u308b\u300d\u3068\u3044\u3046\u672c\u8cea\u306e\u90e8\u5206\u306b\u6ce8\u529b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3 id=\"rtoc-56\" >Q. \u975e\u30a8\u30f3\u30b8\u30cb\u30a2\u3067\u3082LLMO\u5bfe\u7b56\u306f\u3067\u304d\u307e\u3059\u304b\uff1f<\/h3>\n<p>\u306f\u3044\u3001\u591a\u304f\u306e\u65bd\u7b56\u306f\u975e\u30a8\u30f3\u30b8\u30cb\u30a2\u3067\u3082\u5b9f\u65bd\u53ef\u80fd\u3067\u3059\u3002\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u69cb\u6210\u6539\u5584\u3001FAQ\u5f62\u5f0f\u306e\u63a1\u7528\u3001\u72ec\u81ea\u30c7\u30fc\u30bf\u306e\u516c\u958b\u3001\u30d6\u30e9\u30f3\u30c9\u540d\u306e\u8868\u8a18\u7d71\u4e00\u306a\u3069\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u5236\u4f5c\u306e\u7bc4\u56f2\u5185\u3067\u5bfe\u5fdc\u3067\u304d\u308b\u65bd\u7b56\u304c\u5927\u534a\u3067\u3059\u3002\u69cb\u9020\u5316\u30c7\u30fc\u30bf\u306e\u5b9f\u88c5\u3084llms.txt\u306e\u8a2d\u7f6e\u306f\u6280\u8853\u7684\u306a\u77e5\u8b58\u304c\u5fc5\u8981\u3067\u3059\u304c\u3001\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3084\u30d7\u30e9\u30b0\u30a4\u30f3\uff08WordPress\u306eYoast SEO\u306a\u3069\uff09\u3092\u6d3b\u7528\u3059\u308c\u3070\u3001\u6bd4\u8f03\u7684\u5bb9\u6613\u306b\u5bfe\u5fdc\u3067\u304d\u307e\u3059\u3002<\/p>\n<p><!-- ================================================ --><\/p>\n<h2 id=\"rtoc-57\" >\u307e\u3068\u3081\uff1aLLMO\u3068\u306fSEO\u306e\u300c\u6b21\u306e\u4e00\u624b\u300d\u2014\u2014\u4eca\u3059\u3050\u59cb\u3081\u308b\u3079\u304d\u7406\u7531<\/h2>\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001LLMO\uff08Large Language Model Optimization\uff1a\u5927\u898f\u6a21\u8a00\u8a9e\u30e2\u30c7\u30eb\u6700\u9069\u5316\uff09\u306e\u5b9a\u7fa9\u304b\u3089\u3001SEO\u3068\u306e\u9055\u3044\u3001\u985e\u4f3c\u7528\u8a9e\u306e\u6574\u7406\u3001\u5177\u4f53\u7684\u306a\u5bfe\u7b56\u65b9\u6cd5\u3001\u52b9\u679c\u6e2c\u5b9a\u307e\u3067\u3001SEO\u62c5\u5f53\u8005\u304c\u77e5\u308b\u3079\u304d\u5168\u77e5\u8b58\u3092\u4f53\u7cfb\u7684\u306b\u89e3\u8aac\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u6539\u3081\u3066\u8981\u70b9\u3092\u6574\u7406\u3057\u307e\u3059\u3002<\/p>\n<p><strong>LLMO\u306e\u5b9a\u7fa9\uff1a<\/strong>LLMO\u3068\u306f\u3001ChatGPT\u3084Gemini\u3001AI 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