{"id":13171,"date":"2026-07-23T11:06:40","date_gmt":"2026-07-23T02:06:40","guid":{"rendered":"https:\/\/keywordfinder.jp\/blog\/?p=13171"},"modified":"2026-07-23T11:06:40","modified_gmt":"2026-07-23T02:06:40","slug":"branded-search","status":"publish","type":"post","link":"https:\/\/keywordfinder.jp\/blog\/branded-search\/","title":{"rendered":"\u6307\u540d\u691c\u7d22\u3068\u306f\uff1f\u4e00\u822c\u691c\u7d22\u3068\u306e\u9055\u3044\u3084\u5897\u3084\u3057\u65b9\u3068\u5bfe\u7b56\u306e\u57fa\u672c\u3092\u89e3\u8aac"},"content":{"rendered":"\n<p>\u7279\u5b9a\u306e\u30d6\u30e9\u30f3\u30c9\u3084\u62c5\u5f53\u8005\u540d\u3092\u691c\u7d22\u3057\u305f\u3089\u3001\u3044\u3061\u65e9\u304f\u81ea\u793e\u3092\u898b\u3064\u3051\u3066\u3082\u3089\u3048\u308b\u304b\u304c\u52dd\u8ca0\u306b\u306a\u308a\u307e\u3059\u3002<strong>\u6307\u540d\u691c\u7d22<\/strong>\u306f\u3001<span class=\"line\">\u30e6\u30fc\u30b6\u30fc\u304c\u4f1a\u793e\u540d\u30fb\u5546\u54c1\u540d\u306a\u3069\u3092\u542b\u3081\u3066\u63a2\u3059\u305f\u3081\u3001\u4e00\u822c\u691c\u7d22\u3088\u308a\u3082\u610f\u56f3\u304c\u660e\u78ba\u3067\u6210\u7d04\u306b\u8fd1\u3044\u50be\u5411<\/span>\u3067\u3059\u3002\u4e00\u822c\u691c\u7d22\u3068\u306e\u9055\u3044\u306f\u3001<span class=\"line\">\u6307\u540d\u691c\u7d22\u304c\u300c\u77e5\u3063\u3066\u3044\u3066\u9078\u3073\u305f\u3044\u300d\u6c17\u6301\u3061\u304b\u3089\u59cb\u307e\u308b\u306e\u306b\u5bfe\u3057\u3001\u4e00\u822c\u691c\u7d22\u306f\u300c\u307e\u3060\u6bd4\u8f03\u4e2d\u300d\u306e\u5c64\u304c\u4e2d\u5fc3\u306b\u306a\u308b\u70b9<\/span>\u3067\u3059\u3002<\/p>\n<p>\u3067\u306f\u6307\u540d\u691c\u7d22\u3092\u5897\u3084\u3059\u306b\u306f\u3001\u691c\u7d22\u3055\u308c\u308b\u524d\u63d0\u3092\u4f5c\u308a\u307e\u3059\u3002\u516c\u5f0f\u30b5\u30a4\u30c8\u3084SNS\u306e\u8868\u8a18\u3092\u7d71\u4e00\u3057\u3001\u30b5\u30a4\u30c8\u5185\u3067\u793e\u540d\u3084\u30b5\u30fc\u30d3\u30b9\u540d\u3092\u81ea\u7136\u306b\u8a18\u8f09\u3057\u3066\u304f\u3060\u3055\u3044\u3002\u3055\u3089\u306b\u3001\u6307\u540d\u691c\u7d22\u5bfe\u7b56\u3068\u3057\u3066<strong>\u6307\u540d\u3055\u308c\u308b\u4f53\u9a13<\/strong>\u3092\u5e83\u3052\u308b\u305f\u3081\u306b\u3001\u5c0e\u5165\u4e8b\u4f8b\u3084\u5b9f\u7e3e\u3092\u307e\u3068\u3081\u3001\u88ab\u30ea\u30f3\u30af\u7372\u5f97\u306b\u3082\u3064\u306a\u3052\u307e\u3059\u3002\u8ff7\u3063\u305f\u3089\u3001<a href=\"\/blog\/research_queries\/\">\u691c\u7d22\u30af\u30a8\u30ea<\/a>\u3092\u78ba\u8a8d\u3057\u3001\u8868\u793a\u3055\u308c\u3066\u3044\u306a\u3044\u540d\u79f0\u304c\u306a\u3044\u304b\u70b9\u691c\u3059\u308b\u306e\u304c\u6700\u77ed\u3067\u3059\u3002<\/p>\n<!--h4--><img data-layzr=\"https:\/\/keywordfinder.jp\/blog\/wp-content\/uploads\/2026\/07\/branded-search.png\" alt=\"\u6307\u540d\u691c\u7d22\u3068\u306f\uff1f\u4e00\u822c\u691c\u7d22\u3068\u306e\u9055\u3044\u3084\u5897\u3084\u3057\u65b9\u3068\u5bfe\u7b56\u306e\u57fa\u672c\u3092\u89e3\u8aac\" class=\"attachment-icatch768 size-icatch768 wp-post-image\"><div id=\"rtoc-mokuji-wrapper\" class=\"rtoc-mokuji-content frame2 preset1 animation-fade rtoc_open default\" data-id=\"13171\" data-theme=\"THE THOR CHILD\">\n\t\t\t<div id=\"rtoc-mokuji-title\" class=\" rtoc_left\">\n\t\t\t<button class=\"rtoc_open_close rtoc_open\"><\/button>\n\t\t\t<span>\u76ee\u6b21<\/span>\n\t\t\t<\/div><ol class=\"rtoc-mokuji decimal_ol level-1\"><li class=\"rtoc-item\"><a href=\"#rtoc-1\">\u6307\u540d\u691c\u7d22\u3068\u306f\u4f55\u304b\u3092\u307e\u305a\u6b63\u3057\u304f\u7406\u89e3\u3059\u308b<\/a><ul class=\"rtoc-mokuji mokuji_ul level-2\"><li class=\"rtoc-item\"><a href=\"#rtoc-2\">\u6307\u540d\u691c\u7d22\u306e\u5b9a\u7fa9\u3068\u5bfe\u8c61\u306b\u306a\u308b\u30ad\u30fc\u30ef\u30fc\u30c9<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-3\">\u4e00\u822c\u691c\u7d22\u3068\u306e\u9055\u3044\u3068\u30e6\u30fc\u30b6\u30fc\u610f\u56f3\u306e\u5dee<\/a><\/li><\/ul><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-4\">\u6307\u540d\u691c\u7d22\u304c\u91cd\u8981\u8996\u3055\u308c\u308b\u7406\u7531\u3068\u30e1\u30ea\u30c3\u30c8<\/a><ul class=\"rtoc-mokuji mokuji_ul level-2\"><li class=\"rtoc-item\"><a href=\"#rtoc-5\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u3064\u306a\u304c\u308a\u3084\u3059\u3044\u7406\u7531<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-6\">\u691c\u7d22\u7d50\u679c\u3067\u6a5f\u4f1a\u640d\u5931\u3092\u9632\u304e\u3084\u3059\u3044\u7406\u7531<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-7\">SEO\u3084\u8a8d\u77e5\u65bd\u7b56\u3068\u306e\u76f8\u4e57\u52b9\u679c<\/a><\/li><\/ul><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-8\">\u6307\u540d\u691c\u7d22\u6570\u306e\u8abf\u3079\u65b9\u3068\u898b\u308b\u3079\u304d\u6307\u6a19<\/a><ul class=\"rtoc-mokuji mokuji_ul level-2\"><li class=\"rtoc-item\"><a href=\"#rtoc-9\">Google\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u3067\u6307\u540d\u691c\u7d22\u3092\u78ba\u8a8d\u3059\u308b\u65b9\u6cd5<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-10\">\u30b5\u30b8\u30a7\u30b9\u30c8\u3084\u95a2\u9023\u691c\u7d22\u304b\u3089\u6307\u540d\u691c\u7d22\u306e\u9700\u8981\u3092\u628a\u63e1\u3059\u308b\u65b9\u6cd5<\/a><\/li><\/ul><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-11\">\u6307\u540d\u691c\u7d22\u306e\u5bfe\u7b56\u65b9\u6cd5<\/a><ul class=\"rtoc-mokuji mokuji_ul level-2\"><li class=\"rtoc-item\"><a href=\"#rtoc-12\">\u516c\u5f0f\u30b5\u30a4\u30c8\u306e\u30bf\u30a4\u30c8\u30eb\u3068\u30c7\u30a3\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3092\u6700\u9069\u5316\u3059\u308b<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-13\">\u6307\u540d\u691c\u7d22\u3067\u8868\u793a\u3055\u308c\u308b\u30da\u30fc\u30b8\u3068\u5c0e\u7dda\u3092\u6574\u3048\u308b<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-14\">\u7af6\u5408\u5e83\u544a\u3084\u8aa4\u8a8d\u6d41\u5165\u3078\u306e\u5bfe\u51e6\u3092\u8003\u3048\u308b<\/a><\/li><\/ul><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-15\">\u6307\u540d\u691c\u7d22\u3092\u5897\u3084\u3059\u65b9\u6cd5<\/a><ul class=\"rtoc-mokuji mokuji_ul level-2\"><li class=\"rtoc-item\"><a href=\"#rtoc-16\">SNS \u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9 \u5e83\u544a \u30b3\u30f3\u30c6\u30f3\u30c4\u65bd\u7b56\u3067\u8a8d\u77e5\u3092\u5e83\u3052\u308b<\/a><\/li><\/ul><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-17\">\u6307\u540d\u691c\u7d22\u306e\u6ce8\u610f\u70b9\u3068\u3088\u304f\u3042\u308b\u5931\u6557<\/a><\/li><li class=\"rtoc-item\"><a href=\"#rtoc-18\">\u6307\u540d\u691c\u7d22\u306e\u307e\u3068\u3081<\/a><\/li><\/ol><\/div><h2 id=\"rtoc-1\" 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href=\"\/blog\/sns-seo\/\">SNS<\/a>\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u3084\u5404\u7a2e\u63b2\u8f09\u60c5\u5831\u306b\u3082\u540c\u3058\u8868\u8a18\u3092\u63c3\u3048\u308b\u3068\u3001\u6307\u540d\u691c\u7d22\u306e\u8a55\u4fa1\u304c\u5b89\u5b9a\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<h3 id=\"rtoc-2\" >\u6307\u540d\u691c\u7d22\u306e\u5b9a\u7fa9\u3068\u5bfe\u8c61\u306b\u306a\u308b\u30ad\u30fc\u30ef\u30fc\u30c9<\/h3>\n<p>\u793e\u540d\u3084\u5546\u54c1\u540d\u3092\u305d\u306e\u307e\u307e\u691c\u7d22\u3059\u308b\u52d5\u304d\u306b\u306f\u3001\u4e00\u5b9a\u306e\u578b\u304c\u3042\u308a\u307e\u3059\u3002\u6307\u540d\u691c\u7d22\u3067\u306f\u3001<span class=\"line\">\u4f1a\u793e\u540d\u3001\u30b5\u30fc\u30d3\u30b9\u540d\u3001\u30d6\u30e9\u30f3\u30c9\u540d\u3001\u62c5\u5f53\u8005\u540d\u3068\u3044\u3063\u305f\u56fa\u6709\u306e\u540d\u79f0\u304c\u5bfe\u8c61<\/span>\u306b\u306a\u308a\u3084\u3059\u3044\u3067\u3059\u3002\u4e00\u822c\u691c\u7d22\u304c\u8ab2\u984c\u3084\u30ab\u30c6\u30b4\u30ea\u304b\u3089\u5165\u308b\u306e\u306b\u5bfe\u3057\u3001\u6307\u540d\u691c\u7d22\u306f\u300c\u77e5\u3063\u3066\u3044\u308b\u524d\u63d0\u300d\u3067\u5165\u529b\u3055\u308c\u308b\u305f\u3081\u3001\u5019\u88dc\u3068\u306a\u308b\u30da\u30fc\u30b8\u3082\u516c\u5f0f\u60c5\u5831\u306b\u5bc4\u308a\u3084\u3059\u3044\u3067\u3059\u3002<\/p>\n<p>\u3067\u306f\u3001\u3069\u3093\u306a\u30ad\u30fc\u30ef\u30fc\u30c9\u304c\u5f53\u3066\u306f\u307e\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f\u307e\u305a\u306f\u8868\u8a18\u3086\u308c\u3092\u907f\u3051\u305f\u6b63\u5f0f\u540d\u79f0\u3067\u3059\u3002\u6b21\u306b\u3001\u7565\u79f0\u3001\u82f1\u8a9e\u8868\u8a18\u3001\u8aad\u307f\u65b9\uff08\u30ab\u30ca\uff09\u306e\u9055\u3044\u3082\u540c\u3058\u610f\u56f3\u3068\u3057\u3066\u6271\u308f\u308c\u307e\u3059\u3002\u5b9f\u52d9\u3067\u306f<strong>\u691c\u7d22\u3055\u308c\u308b\u8868\u73fe\u3092\u5148\u56de\u308a\u3057\u3066\u6574\u5099<\/strong>\u3057\u3001\u30b5\u30a4\u30c8\u5185\u306e\u898b\u51fa\u3057\u3084\u4f1a\u793e\u6982\u8981\u3001\u5546\u54c1\u30da\u30fc\u30b8\u306e\u5192\u982d\u306b\u56fa\u6709\u540d\u8a5e\u3092\u660e\u793a\u3059\u308b\u306e\u304c\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n<h3 id=\"rtoc-3\" 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style=\"caption-side: top; font-weight: bold; margin-bottom: 0.5em;\">\u6307\u540d\u691c\u7d22\u3068\u4e00\u822c\u691c\u7d22\u306e\u9055\u3044\u6bd4\u8f03\u8868<\/caption>\n<thead>\n<tr>\n<th>\u9805\u76ee<\/th>\n<th>\u6307\u540d\u691c\u7d22<\/th>\n<th>\u4e00\u822c\u691c\u7d22<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>\u691c\u7d22\u8a9e\u53e5<\/td>\n<td>\u4f1a\u793e\u540d\u3001\u5546\u54c1\u540d\u3001\u62c5\u5f53\u8005\u540d\u306a\u3069\u56fa\u6709\u540d\u8a5e<\/td>\n<td>\u30ab\u30c6\u30b4\u30ea\u3001\u30b5\u30fc\u30d3\u30b9\u5185\u5bb9\u3001\u8ab2\u984c\u30fb\u60a9\u307f\u306a\u3069\u4e00\u822c\u540d\u8a5e<\/td>\n<\/tr>\n<tr>\n<td>\u30e6\u30fc\u30b6\u30fc\u306e\u610f\u56f3<\/td>\n<td>\u7279\u5b9a\u306e\u4f01\u696d\u30fb\u30b5\u30fc\u30d3\u30b9\u3092\u9078\u3073\u305f\u3044\u3001\u60c5\u5831\u306e\u6700\u7d42\u78ba\u8a8d<\/td>\n<td>\u8907\u6570\u6bd4\u8f03\u3084\u60c5\u5831\u53ce\u96c6\u3001\u307e\u3060\u9078\u5b9a\u6bb5\u968e<\/td>\n<\/tr>\n<tr>\n<td>\u5230\u9054\u3057\u305f\u3044\u30da\u30fc\u30b8<\/td>\n<td>\u516c\u5f0f\u30b5\u30a4\u30c8\u3001\u4f1a\u793e\u6982\u8981\u3084\u5c0e\u5165\u4e8b\u4f8b\u3001\u554f\u3044\u5408\u308f\u305b\u30da\u30fc\u30b8<\/td>\n<td>\u6bd4\u8f03\u30da\u30fc\u30b8\u3001\u307e\u3068\u3081\u8a18\u4e8b\u3001\u9078\u3073\u65b9\u30ac\u30a4\u30c9\u7b49<\/td>\n<\/tr>\n<tr>\n<td>\u691c\u8a0e\u6bb5\u968e<\/td>\n<td>\u610f\u601d\u6c7a\u5b9a\u30fb\u6700\u7d42\u78ba\u8a8d<\/td>\n<td>\u6bd4\u8f03\u30fb\u60c5\u5831\u53ce\u96c6<\/td>\n<\/tr>\n<tr>\n<td>\u6210\u7d04\u3068\u306e\u8ddd\u96e2<\/td>\n<td>\u8fd1\u3044\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c\u9ad8\u3044\uff09<\/td>\n<td>\u3084\u3084\u9060\u3044\uff08\u4eca\u3059\u3050\u6210\u7d04\u306b\u306f\u3064\u306a\u304c\u308a\u306b\u304f\u3044\uff09<\/td>\n<\/tr>\n<tr>\n<td>\u5fc5\u8981\u306a\u5bfe\u7b56<\/td>\n<td>\u6b63\u5f0f\u540d\u79f0\u306e\u7d71\u4e00\u3001\u516c\u5f0f\u60c5\u5831\u306e\u660e\u793a\u3001\u8868\u8a18\u3086\u308c\u89e3\u6d88<\/td>\n<td>\u5f79\u7acb\u3064\u60c5\u5831\u306e\u5145\u5b9f\u3001\u6bd4\u8f03\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u62e1\u5145<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2 id=\"rtoc-4\" 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href=\"\/blog\/number-of-searches\/\">\u691c\u7d22\u6570<\/a>\u304c\u4f38\u3073\u308c\u3070\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u306e\u5f37\u5316\u306b\u3082\u306a\u308b\u305f\u3081\u3001\u9577\u671f\u7684\u306a\u96c6\u5ba2\u306e\u571f\u53f0\u306b\u306a\u308a\u307e\u3059\u3002\u5b9f\u52d9\u3067\u306f\u3001\u516c\u5f0f\u8868\u8a18\u306e\u7d71\u4e00\u3068\u5c0e\u5165\u4e8b\u4f8b\u306e\u63b2\u8f09\u3092\u5148\u306b\u6574\u3048\u3001\u691c\u7d22\u610f\u56f3\u306b\u5408\u3046\u30da\u30fc\u30b8\u3092\u524d\u9762\u306b\u51fa\u3059\u306e\u304c\u6700\u3082\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n<h3 id=\"rtoc-5\" >\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u3064\u306a\u304c\u308a\u3084\u3059\u3044\u7406\u7531<\/h3>\n<p><span 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id=\"rtoc-6\" 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id=\"rtoc-9\" >Google\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u3067\u6307\u540d\u691c\u7d22\u3092\u78ba\u8a8d\u3059\u308b\u65b9\u6cd5<\/h3>\n<p>\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u306e\u6570\u5b57\u304c\u4e26\u3093\u3067\u3044\u3066\u3082\u3001\u898b\u305f\u3044\u306e\u306f<span class=\"line\">\u300c\u793e\u540d\u3067\u691c\u7d22\u3055\u308c\u305f\u5b9f\u7e3e\u300d<\/span>\u3067\u3059\u3002\u624b\u9806\u306f\u30b7\u30f3\u30d7\u30eb\u3067\u3001Google\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u306b\u30ed\u30b0\u30a4\u30f3\u3057\u3001\u5bfe\u8c61\u30c9\u30e1\u30a4\u30f3\u3084\u30d7\u30ed\u30d1\u30c6\u30a3\u3092\u9078\u3073\u307e\u3059\u3002\u6b21\u306b\u300c\u691c\u7d22\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u300d\u3092\u958b\u304d\u3001\u671f\u9593\u3092\u76f4\u8fd1\u306e\u5b9f\u7e3e\u304c\u898b\u3048\u308b\u3088\u3046\u8a2d\u5b9a\u3057\u3066\u304b\u3089\u30af\u30a8\u30ea\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u6307\u540d\u691c\u7d22\u306e\u78ba\u8a8d\u3067\u306f\u3001\u4f1a\u793e\u540d\u30fb\u30b5\u30fc\u30d3\u30b9\u540d\u30fb\u7565\u79f0\u306a\u3069\u3001\u56fa\u6709\u540d\u8a5e\u3092\u542b\u3080\u30af\u30a8\u30ea\u3067\u7d5e\u308a\u8fbc\u3080\u306e\u304c\u8fd1\u9053\u3067\u3059\u3002<\/p>\n<p>\u4f8b\u3048\u308b\u306a\u3089\u3001\u68da\u306e\u4e2d\u304b\u3089\u540c\u3058\u30e9\u30d9\u30eb\u306e\u672c\u3092\u63a2\u3059\u3088\u3046\u306b\u3001\u30af\u30a8\u30ea\u3067\u7d5e\u308b\u3068\u5fc5\u8981\u306a\u60c5\u5831\u3060\u3051\u304c\u898b\u3064\u304b\u308a\u307e\u3059\u3002\u898b\u308b\u3079\u304d\u6307\u6a19\u306f\u3001\u30af\u30ea\u30c3\u30af\u6570\u3068\u8868\u793a\u56de\u6570\u306b\u52a0\u3048\u3066\u3001\u5e73\u5747\u63b2\u8f09\u9806\u4f4d\u3068CTR\u3067\u3059\u3002\u30af\u30ea\u30c3\u30af\u304c\u4f38\u3073\u306a\u3044\u306e\u306f\u30bf\u30a4\u30c8\u30eb\u3084\u8aac\u660e\u6587\u306e\u5f31\u3055\u306e\u53ef\u80fd\u6027\u304c\u3042\u308b\u305f\u3081\u3001\u8a72\u5f53\u30da\u30fc\u30b8\u306e\u5192\u982d\u3092<strong>\u691c\u7d22\u610f\u56f3\u306b\u5408\u308f\u305b\u3066\u4fee\u6b63<\/strong>\u3059\u308b\u3068\u6539\u5584\u3057\u3084\u3059\u3044\u3067\u3059\u3002<\/p>\n<h3 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